As a Marketing Manager at Chandler, I drive strategic marketing efforts to enhance brand visibility, attract new clients, and maximize return on investment. Focusing on direct marketing, client targeting, and brand communication, I collaborate cross-functionally to develop and execute compelling outreach campaigns aligned with company objectives.• Lead direct marketing initiatives to effectively reach target audiences and promote Chandler's services.• Conduct market research and analysis to identify and target potential new clients, driving business growth and expansion.• Develop and maintain a consistent brand image and messaging across all marketing channels to enhance brand recognition and reputation.• Strategize and execute multi-tiered outreach campaigns, collaborating with sales and design teams to create compelling collateral.• Utilize budget resources efficiently to achieve maximum ROI, monitoring campaign performance and optimizing strategies accordingly.

As the Marketing Lead Generation Specialist at Surfacequest, I planned and executed targeted marketing strategies to drive lead generation efforts and support sales objectives. I collaborated closely with the sales team to implement innovative campaigns utilizing various digital and traditional marketing channels.• Identify and execute lead generation marketing activities utilizing various marketing tools, such as databases, lists, email campaigns, video, and social media elements, driving leads to the sales team.• Manage lead generation activities within a budget.• Measure and report on lead generation results regularly, particularly tracking leads that result in orders.• Coordinate and produce creative marketing content, including written, visual, and video content, both internal and outsourced, for use in lead generation activities.• Manage contact database in our CRM system to track and report on targeted marketing activities.• Organize and coordinate trade show and event marketing efforts both locally and nationally.

As a Business Development Specialist, I spearheaded efforts to generate new sales opportunities and convert leads into buyers. Focused on driving business growth and client retention, I collaborated cross-functionally to develop tailored nurturing tracks for specific buyer types.• Led initiatives to generate new sales opportunities through targeted outreach and lead conversion strategies.• Implemented strategies to retain and expand current accounts, fostering long-term relationships and maximizing revenue.• Developed nurturing tracks tailored to specific buyer types, ensuring personalized engagement and increased conversion rates.• Created, tracked, and managed marketing campaigns across various channels to reach and engage target audiences effectively.• Built and managed a strong referral network, leveraging existing relationships to drive business growth and expansion.• Organized and facilitated Realtor lunch & learns, providing valuable industry insights and fostering networking opportunities for stakeholders.

• Develop marketing content for websites• Manage social media accounts• Manage online store, Amazon, eBay, and Alibaba accounts• Design and write content for mass mailings and print media• Develop marketing plans to expand sales reach• Research competition and market trends• Manage CRM and customer relations data

• Market research and tracking of project leads and industry trends• Development of market sector analyses and strategic plans• Relationship building and networking within the industry amongst existing and potential clients• Event planning, including special events such as ground breaking ceremonies• Public Relations including creation and distribution of press releases and campaigns• Proposal and Statement of Qualifications management, coordination and writing• Presentation/shortlist interview preparation including PowerPoint, Prezi, display boards and leavebehind materials• Development and maintenance of project slip sheets• Coordinating professional photography• Content Management (Facebook, Twitter, Website)• Community outreach and volunteer assignments• Budgeting and coordination of charitable donations and corporate sponsorships

As a Marketing Specialist at the Shakopee Mdewakanton Sioux Community, I participated in a widevariety of marketing activities in a number of industries including health and fitness, entertainment, food and beverage, business to business, tourism, and more. I specialize in writing effective copy for print, broadcast, and digital media. I also engage in social media account management and content curating, editing, creative development, event planning, and project management.• Develop theme and content for Wiconi, a bi-monthly lifestyle publication• Coordinate and develop marketing strategic plans for the Mdewakanton enterprises• Plan and create a marketing strategy for opening of a new organic coffee shop• Content management of social media sites• Design marketing materials for each enterprise

• Assists Marketing Representative and Marketing Manager with promotions and in the office• Assists with promotions and event planning, set up, tear down, and managing the event’s success• Performs prize drawings, and promotions while providing guest service and floor excitement• Makes promotional casino wide announcements• Host on-stage promotional games, and prize & taxation management• Strategically determine the location of all marketing collateral in the casino