Anna Harvey Email & Phone Number

Brisbane City, Qld, Au

Brisbane, Australia

Build strategic Category plans delivering a competitive advantageDevelop Channel plans (Pharmacy, Asian Health, Grocery)Manage the national marketing tradespend budgetDevelop NPD execution strategies aligned to global and national brand plansManage pricing and promotional strategies for AustraliaManage external relationships with all data touch points (eg Aztec)

Brisbane

Developing, in conjunction with Marketing and Sales, a category approach to all product development - with an emphasis on sales launch strategy and price positioning.Analysing various data inputs to build a framework to monitor current strategies and set future category strategy directionDevelopment and leadership of channel based category initiatives, including promotional evaluation and pricing strategiesSetting category strategies that enable the sales function to best enact… Show more Developing, in conjunction with Marketing and Sales, a category approach to all product development - with an emphasis on sales launch strategy and price positioning.Analysing various data inputs to build a framework to monitor current strategies and set future category strategy directionDevelopment and leadership of channel based category initiatives, including promotional evaluation and pricing strategiesSetting category strategies that enable the sales function to best enact marketing activityEmbedding best practice category management principles with structured retailers and key internal stakeholdersSetting business priorities (based on key marketing activities) for activation by field sales each cycle Show less

Brisbane

1yr Maternity ContractManage relationships with Queensland clients. FMCG, Liquor, Pharmaceutical companies.Re-sign business contracts with Queensland clientsConduct all Queensland training including large interstate based companies. Training using Aztec Software, how to analyse data, and create reports.Manage Client databasesPresent/pitch to prospective Queensland clientsDevelop category reviews and ad hoc business analysis for clientsPresent Grocery Industry data… Show more 1yr Maternity ContractManage relationships with Queensland clients. FMCG, Liquor, Pharmaceutical companies.Re-sign business contracts with Queensland clientsConduct all Queensland training including large interstate based companies. Training using Aztec Software, how to analyse data, and create reports.Manage Client databasesPresent/pitch to prospective Queensland clientsDevelop category reviews and ad hoc business analysis for clientsPresent Grocery Industry data to client Top level Management quarterly Show less

Sydney

Sydney

Brisbane & Western Australia

Auckland, New Zealand