Solution-driven marketing professional with extensive experience in research and analytics, leading cross-functional teams, building relationships with agencies, project management, and turning data into insights and marketing strategies. Throughout my career I have worked in various areas, such as category management, digital marketing, research, marketing analytics and business modelling. And what I enjoyed the most was delivering results that drive business growth, brand love and consumer satisfaction. I worked for such giants as The Coca-Cola Company, Nielsen, and Hilti, gaining a deep understanding of both B2C & B2B businesses. During my career:* I launched consumer segmentation frameworks in 28 countries in Central and Eastern Europe.* Supported marketing strategies aiming to drive categories growth.* Helped worlds' largest retailers (Metro Group, Auchan, X5 Retail group) grow their revenue.* Helped B2B businesses grow number of digital leads.My key strengths are:* self-starter* fast-learner* critical thinker* problem solver* data driven* Excel, SQL, Google Analytics, Power BI* Cross-functional team leadership