Content / Market Analytics / Analyst
Media / TechnologyMarket analysis:o Content segments’ map based on market demand with focus on volume & potential, audience, platforms, competitive landscape, choice and viewing patterns, communication channels, etc. o Maps of Kids & Family content / Mobile content o Analysis of competitive landscape in terms on content offer within local marketo Analysis of content / personalities popularity based on social networks datao Analysis of topics / personalities / specific content popularity based on YouTube data Analytical tools for operative monitoring:o Tool for key competitors’ content offer monitoringo Tool for monitoring of content popularity from the external audience sideo Tool for monitoring of content in productiono Tool for personal recommendations development for kids & family audience Strategy (as a part of Content strategy):o Non-scripted content strategyo “Market” part of Original content strategy