Anna Schmidt Email and Phone Number

I provide internal support for Caesars VIP Marketing Teams by managing VIP amenities, reports, customer database, training program, and customer relationship management tools. Provide ad-hoc analysis and work as the initial point of contact for U.S. based Total Rewards customers. MAIN DUTIES:• Showcase profitability of VIP gaming business through analytical reporting • Manage, update, and verify VIP database in gaming system• Utilise customer management software to increase Host efficiency, and help drive profitability • Liaison between clubs to inform VIP Teams about new events and policy changes• Represent the first point of contact for general VIP inquires, U.S. based Total Rewards customers, and our strategic partners• Organise, distribute, and track VIP amenities (football boxes and VIP suites) • Work with Management to improve loyalty marketing and associated benefits• Create ad-hoc analysis when requested by Sr. Management or Property Directors

With continuously changing business needs, my job demands a great deal of flexibility and change as well. Recently a croupier and brand ambassador (with Mayfair experience), I now also perform trainee games supervisor and count room supervisor duties.Key ResponsibilitiesAs a highly-motivated and results driven employee within the hospitality sector, I have a proven track record of providing exemplary levels of service to a broad range of guests, including VIPs and high-profile individuals. As a trainee games supervisor and brand ambassador, I assist daily operations of the gaming floor and occasionally supervise up to 8 live gaming tables whilst actively promoting the venue. I have to deal with customer complaints on a daily basis in a friendly and efficient manner ensuring customer satisfaction at all times. The environment is very customer-led where honesty, accuracy, integrity and upholding the client’s and company’s confidentiality is paramount at all times. Other soft skills I developed like diplomacy, strong problem solving, numeracy and analytical skills are as vital as remaining calm under pressure. Effective communication to all internal and external parties and ensuring the corporate standards, casino policy and gambling laws are adhered to are very important to my role. As a count room supervisor, I am responsible for a team of three and our task is to perform daily cash count for all departments. I often on-board new staff members and bring them up to speed on the company’s procedures. I developed a keen eye for detail and an ability to produce high quality business performance reports with limited supervision in tight timescales for casino managers.

Invest-Pol, PL, EU- Business development manager (voluntary), Jan 2010- presentFollowing market research, Invest-Pol (a Polish investment and development company) initiated a project to plan and start up a business in the healthcare sector. After carefully choosing the right location and property, I had to prove the feasibility of this initiative. Whilst creating the business plan for a health centre consisting of a pharmacy, surgery and physiotherapy unit, the greatest challenge was to adhere to EU policies in order to secure all the necessary funding, contracts with the national healthcare department, subsidies and other grants available. Now the practice is operational I ensure admin records are kept up to date and compile routine reports, schedules and summaries of business performance for the MD.

LMBS Air Guitar Championship 2009- Project Manager (voluntary), 2nd Dec 2009As part of my MA, I ran a project that was to create, organise and run an event - my team came up with the idea of helping first year students better integrate into the university by running "The London Metropolitan Business School Air Guitar Championship 2009". I was in charge of all the marketing and publicity – assisted by two other students, I created a brand for the event and organised the production of tickets, posters, catalogues and sales brochures; whilst keeping within our strictly limited budget. The event was deemed a great success; it was very well attended, with positive feedback from all student year groups and University’s Staff.

SIFE ‘Employability week: 3 days of possibilities’- Marketing Team Leader (voluntary), 31st Mar–2nd Apr 2009SIFE (Students In Free Enterprise) is an international non-profit organisation, which works to apply business concepts to develop outreach projects that improve the quality of life and standard of living for people in need. As part of my degree we had a group project that had to put together a three-day event to help students gain employment in the Creative Industries. I reported to the event manager and led the sponsorship and marketing team of three. We developed a network of sponsors as well as the design of marketing initiatives, online content and created/distributed all the publicity for the event. This was a very well attended event with excellent feedback from both the speakers and the audience. We created a format for an annual event.

RatoxSolutions Trade Exhibition Autumn 2005, NEC Birmingham- Project Manager (FT), 4th- 7th Sep 2005The company decided to take part in the above show and I was employed to organise and run the event on behalf of RatoxSolutions, the UK distributor for a Polish candle manufacturer. I was responsible for liaising with NEC and the business to ascertain the precise event requirements, producing a detailed proposal for the event (e.g. timelines, stand design, suppliers, legal obligations, staffing and budgets, event design, sales and marketing), and the event organisation. On the day of the event I floor walked to ensure that all ran smoothly. Following a very successful exhibition, I managed the dismantling of the venue and captured event attendees’ feedback in order to improve business strategy and future events.