Anna Wang Email & Phone Number

Seattle, WA, US

Atlanta, Georgia, United States

Atlanta, Georgia, United States

• Working with Delta's strategic airline partners across the global portfolio in streamlining customer experience in the travel journey.

Atlanta, Georgia, United States

• Managed portfolio of agency accounts with annual Delta revenue of over $2.5 billion in contract maintenance and performance analytics
• Negotiated two rounds of contract extension with agency accounts detailing incentive structure changes and partner removal that resulted in hundreds of million dollars revenue to Delta during 2020 pandemic
• Coordinated cross-commercial revenue recovery projects with RM, Sales Performance, Field Sales, and agency accounts to understand competitive environment and performance drivers
• Conducted routine and ad hoc analysis on global market and account performance using a variety of data sources including MIDT, ARC, DDS, and RPAD

Seoul, Korea

• Headed the delegation of Joint Venture fare filing duties for markets accounting for over 40% of revenue contribution from Asia in under 4 months
• Mapped new implementation and communication processes for Korean Air cross-commercial teams across multiple countries, and facilitated training sessions related to the transition of JV delegation
• Co-lead and executed JV pricing strategy alignment between DL/KE for both published and unpublished (private) fare structures for over 500 markets across Asia points of sale
• Negotiated with KE RM counterparts to create dynamic strategic pricing schemes resulting in over 2 pts YoY RASM improvement for Korea point of sale
• Diagnosed OTA channel distribution issues driving KR local performance gap, collaborated with DL/KE sales teams and agencies to devise potential solutions, and secured leadership support in implementation

Shanghai City, China

• Executed strategic pricing initiatives and competitive pricing responses for Exit-Asia to North America Published and Unpublished Pricing, in close coordination with Pacific Pricing in Atlanta
• Strengthened relationships with Sales and other regional business units as well as with external business partners - to develop first-hand market intelligence and competitive insights into the Asia market dynamics.
• Developed first-hand market intelligence and competitive insights into Asia market dynamics, consumer behaviors, and distribution channels that drove 10+ pts of YoY improvement in yield
• Coordinated with RM Development and IT to boost pricing automation capabilities and reduced manual filing requirements for analysts in over 20 offline markets exit-Asia

Greater Atlanta Area

• Combined strong business knowledge and technical skills with an in-depth understanding of RM database and concepts to help drive decision making across the organization
• Worked with various RM business units such as pricing, inventory, and ancillary teams on various ad hoc analysis and reporting needs
• Lead the design, creation, and implementation of new dashboards using a combination of SAS and Tableau to help RM teams more efficiently identify revenue opportunities
• Managed RMD's existing suite of revenue reports to ensure accuracy and timeliness
• Documented complex reporting metrics and compile training materials to improve adoption of various RMD reporting tools

Greater Atlanta Area

• Retrieved large data sets by querying relevant data warehouses using SQL/SAS and worked to synthesize insights and provide sound tactical conclusion
• Provided support to various strategic promotions by developing criteria for customer targeting relevant KPI’s during campaign planning phase and post promotion analysis
• Created dynamic dashboards and deep dives through the streamline usage of SQL/SAS coding to deliver on customer insights to key marketing executives
• Generated extensive market profiles for battleground markets that included revenue, customer demographic, and relevant market change trends to inform respective key city teams in strategic goal planning
• Leveraged Programmatic media knowledge to interpret data and provide additional insights regarding various online display media campaigns in reoccurring dashboards
• Supported data analysis of various social media campaign and audit overall brand health on monthly basis

Greater Atlanta Area

Managed client relations and experience through active communications and weekly check-in'sProvided consultation on Twitter marketing strategies and software usage best practices.Conducted market research on social media & landscape to leverageSupported client acquisition and lead development process

Alpharetta, GA

Drive awareness of the business products and services within the company’s sales teams as well as in the health care market.Increase customer satisfaction by improving the company’s sales teams engagement with customers as well as reducing project cycle time and errors.

Greater Atlanta Area

Bachelor Of Business Administration (Bba), Marketing, Strategic Management Consulting

Bachelor Of Business Administration (Bba), Marketing, Organization And Management

Activities and Societies: Volunteer Emory, Asian Student Organization

Study Abroad, Marketing

Education record

Education record