Anna Wayne Email & Phone Number

California, United States

San Francisco, California, United States

• Create publicity campaigns in alignment with overall strategy• Draft press releases, articles, pitches, talking points, bios and more• Arrange interviews and public speaking opportunities for clients• Secure traditional editorial and social media coverage for clients• Cultivate relationships with media and content creators• Attend client events and industry conferences• Staff photo shoots and interviews• Monitor media coverage and share results with the wider team and clients• Deliver analytics reports on coverage secured including VPM and media value

San Francisco, California, United States

• Create publicity campaigns in alignment with overall strategy• Draft press releases, articles, pitches, talking points, bios and more• Arrange interviews and public speaking opportunities for clients• Secure traditional editorial and social media coverage for clients• Cultivate relationships with media and content creators• Attend client events and industry conferences• Staff photo shoots and interviews• Monitor media coverage and share results with the wider team and clients• Deliver analytics reports on coverage secured including VPM and media value

San Rafael, California, United States

• Plan, implement and monitor digital marketing campaigns across digital networks• B2C and B2B email marketing management and content creation, including A/B testing and analysis• B2C and B2B customer list growth, daily management and segmentation• Project management including coordination of marketing campaigns across platforms, and other special projects on a regular basis• Amazon marketing management• Craft and monitor external communications• Manage website content creation and promotions• Social media campaign planning

San Rafael, Ca

• Social media marketing management and content creation• Email marketing management and content creation• Content marketing management and content creation• Develop radio and digital marketing campaigns• Brand management: brand identity, event participation, target accounts• Craft and monitor external communications and website content• Keep collateral material and website content up-to-date• Coordinate donation and sponsorship requests• Refine and execute the Holiday Marketing campaign

Sebastopol, Ca

• Brand management: event participation, social media marketing, target accounts• Keep collateral material and website content up-to-date• Process media and trade tour, sample and collateral requests• Coordinate donation requests• Represent the brand at local events, both for the trade and public audiences• Work closely with the VP of Sales & Marketing and co-founders of the winery on special large-scale projects including Sonoma Wine Country Weekend that raised over $4.5 million

Napa, Ca

• Assist with purchasing wine and spirits• Help establish pricing of wine and spirits• Build and manage relationships with clients and vendors• Uncover clients' needs and understand details of individual campaigns• Provide solutions to exceed client expectations, to promote customer success & business growth• Leverage data to efficiently and effectively engage clients• Develop and execute scalable campaign strategies• Responsible for creation and updates of collateral, website and mobile app content• Provide recommendations and support in ongoing marketing conversations

Sonoma, Ca

• Design and execute daily e-mail offers using MailChimp• Marketing and execution of consumer and trade events• Report on daily sales to managers and owner, and analyze data• Facebook for Business (generate content, measure results) • Photograph products for marketing materials• Update website including stock list and events• Pull and ship wine samples for the owner, press and events• Work closely with transportation representatives to track and resolve issues• Manage Navision database

Tomales, Ca

• Write, design and format marketing e-mails and handouts• Process retreat enrollments, and prepare materials for retreats and other events• Work closely with Office Manager on employee schedules and daily tasks• Assist with projects for the CFO and President

St. Helena, Ca

• Developed marketing materials for tastings, events, e-mail blasts, and the company website• Coordinated trade-related visits to the winery• Worked numerous marketing events and competitions• Entered wine into competitions throughout the state• Created and maintained the company Facebook page• Hosted private winery tours, wine and cheese pairings for VIP guests, tastings at local inns, and large sit-down tastings for groups of 15 to 30 people. • Enrolled customers in the wine club and maintained the database