Anna Åkerlund

Anna Åkerlund Email and Phone Number

Stockholm, SE
Anna Åkerlund's Location
Greater Stockholm Metropolitan Area, Sweden
Anna Åkerlund's Contact Details

Anna Åkerlund work email

Anna Åkerlund personal email

n/a
About Anna Åkerlund

My professional career took off in sales and marketing and I quickly learned that it takes a special kind of teamwork for organizations to reach their goals. Spending many years in a variety of industries and in different roles, where leadership, digital transformation, technology and business development became an essential part of my professional life, I gained extensive experience in the challenges, uncertainties and complex problems that arise in a constant journey of change. Based on my experience I firmly believe that a successful transition requires organizations to encourage their employees to dare to disagree, so that the mindset of both the organization and the individuals can change at the same time. Contradictive points of views are often dismissed or supressed, leading organizations to a situation where anxiety is high and performance is low. It is therefore essential to be interested in why other people think differently. How and why we think the things we think is often more important than what we think. And in order to know what we really know we need to be able take a step back and collectively reflect on our present thinking, actions and habits. In a world where things are changing rapidly, organizations need to build a culture that is open, friendly and rewards generosity. We need more spaces where we can agree to disagree and where people find contradictive points of view a healthy sign of the innovative capacity of the organization.If we ever wish to reach our goals, how can we think differently? ;-) My specialities: - Leadership and facilitation in driving business- and transformational projects. - Highly skilled in communicating, educating and making people feel comfortable during periods of

Anna Åkerlund's Current Company Details
Polarsken Marketing Consulting

Polarsken Marketing Consulting

View
CEO and Partner
Stockholm, SE
Website:
polarsken.eu
Employees:
2
Anna Åkerlund Work Experience Details
  • Polarsken Marketing Consulting
    Ceo And Partner
    Polarsken Marketing Consulting
    Stockholm, Se
  • Polarsken Marketing Consulting
    Ceo/Partner
    Polarsken Marketing Consulting Mar 2020 - Present
    Stockholm County, Sweden
    At Polarsken we believe organizations need to broaden their perspectives and bring scientific evidence to their business decisions. As such we provide you with a deeper understanding of how algorithms work, how customers act and how to make decisions based on customer data. Our approach is much like the approach of our role models: Hans Rosling and Richard Feynman. We simplify and clarify conclusions provided by scientific evidence, helping you to understand its implications and how to use it as a benchmark against your own customer data. This we do so you can become more cost-effective and more confident in your current- and future business decisions.During our workshops/trainings your organization will become more:Aligned in their perspectives of how to grow your business.Assured in what few KPIs to use.Skilled in the language of data science.Capable of prioritizing market investments and activities.Confident in what critical questions to ask vendors and consultants.Cost-effective and confident in their decisions.It sounds like magic, but it is simply science.
  • Dynamic Dog
    Strategist/ Ce0 Stockholm
    Dynamic Dog May 2017 - Jun 2020
    Stockholm County, Sweden
    Dynamic Dog is a strategic Digital Agency. We design, build and launch digital products and services with the focus on simplicity that help our clients meet their customers needs and growing expectations in todays complex digital landscape. Deep knowledge and long experience in e-commerce, web solutions and communication.Dynamic Dog is part of Qgroup IT consulting. Responsibilities: Leading and development of the short-and long-term company strategy Create and implement the vision and direction Overall daily operations Develop and bring in new business in collaboration with the co-workers Work operational with clients to help solve business problems using Digital Technology (Including:pre-study, workshops, set goal and objectives, develop a strategy, measure and optimize) Part of the Management Team
  • Hyper Island
    Country Manager Tailored Learning Sweden
    Hyper Island Nov 2014 - May 2017
    Stockholm, Sweden
    Hyper Island designs transformative learning experiences to enable growth – for individuals and for businesses. Through a global network of schools and business services, we put people at the heart of innovation, leadership and change.Responsibilities:Overall responsibility for driving and leading Tailored Learning Sweden aligned with vision and directionProfit and loss responsibility including budget processes and sales strategiesCoaching and leading a team of 7 peopleDevelop new business and ensure profitability in collaboration with the teamWork operational with clients and organisations to facilitate and design a learning journey. Focus on developing and/or educating people to lead change across areas of digital, innovation, culture and leadership development. Part of the Swedens Management Team. .
  • Brand Pr
    Project Manager
    Brand Pr May 2014 - Jul 2014
    Project manager (project based)- Project management, implementing and developing communication activities.- Initiating and building relationships with media channels.- Business intelligence and advocacy
  • Tango Sponsring
    Account Director /Partner
    Tango Sponsring Sep 2006 - Apr 2014
    Stockholm, Sweden
    Tango Sponsring is a Brand Experience agency with expertise in creating alliances between strong brands by using brand alliances platforms such as sponsring, CSR, Endorsement, entertainment and licensing.In my role I was responsible to build and maintain clients by identifying opportunities and collaborations between clients and sponsorship rights. Co-ownerWith focus on: - Sponsorhip strategy and sponsorship policy- Concept and content development- Facilitating workshops and sponsorship education - Negotiating and drafting agreements- CSR- Valuation and packaging of rights in Music, Culture and Sports- Managing and developing long-term collaboration with clients
  • Remarkable
    Key Account Manager/ Sales Manager
    Remarkable Jun 2005 - Oct 2006
    Stockholm, Sweden
    Remarkable is an operative partner to Nordic retailers and has more than 20 years of retail experience. All of our services focus on sales-driven communication, which means that through physical presence in-store we help brands to increase brand awareness and sales.My task in this role was to maintain and develop new customers and to support clients with sales and customer experiences in retail. I addition I was also the sales manager for the team and responsible for development and implementation of sales strategies and new business in collaboration with the team With focus on:- Lead and support the team - Set activities, KPIs and ensure profitability- Develop and maintain clients - Develop New Business
  • Nokia
    Retail Marketing Coordinator Nordic
    Nokia Nov 2003 - Jun 2005
    Nokia
    Nokia is a multinational communications and information technology company, headquartered in Espoo, Finland. We are a public limited-liability company listed on the Nasdaq Helsinki, Euronext Paris and New York Stock Exchange.In my role I was responsible for supporting the development and strategic execution of marketing activities on the nordic market. I aslo lead a Retail Consultants team in supporting and advising the training and demonstration of products at customer sites and in promoting of local marketing activities.
  • Vexla
    Informations Koordinator
    Vexla Apr 2002 - Nov 2003
    Stockholm, Sweden
    Information and sales of user-friendly interfaces for the public sector.
  • Top Jobs On The Net
    Account Consultant And Marketing Assistant
    Top Jobs On The Net Feb 2000 - Dec 2001
    Stockholm, Sweden
    Top jobs on the net is a global online employment solution for people seeking jobs and the employers who need great people. As Key Account Manager I was responsible for leading and managing our Key Clients. I was also working as a Marketing Assistant supporting in sales and marketing activities and for planning and leading various client events and activities.
  • Manpower
    Account Manager Distribution And Logistics
    Manpower Aug 1999 - Feb 2000
    Stockholm, Sweden
    ManpowerGroup is a world leader in innovative workforce solutions. Every day, we connect more than 600,000 people to meaningful work across a wide range of skills and industries helping to power the success of clients around the world.Account Manager for various clients in the area of logistics.
  • Metro
    Account Manager
    Metro Jan 1998 - Jul 1999
    Stockholm, Sweden
    Metro is a politically united news magazine with 1,153,000 readers daily in Sweden. The newspaper is in 23 countries and has a total of 18 million readers and is the world's largest international newspaper. Account Manager in advertising.
  • M Resebyrå
    Travel Agent And Marketing Assistant
    M Resebyrå Dec 1992 - Sep 1997
    Stockholm
    Sale of travel over counter and telephone.Contact and support to members of the organisation Motormännen.Creatively support and backing in local marketing for 12 agency managers.Contact and responsible for travel ads in Daily press, Magazine and with the advertising agency.
  • Solidlås
    Office And Economiassistant
    Solidlås Dec 1990 - Dec 1991
    Stockholm
  • Imv Skrivbyrå
    Consultant In Office And Economi
    Imv Skrivbyrå Sep 1990 - Dec 1991
    Stockholm, Sweden
    Staffing consultant in area of economi and office.

Anna Åkerlund Skills

Marketing Strategy Advertising Marketing Communications Sponsorship Social Media Marketing Retail Project Management Digital Marketing Strategy Contract Negotiation Sales Management Sales Presentations Content Marketing Strategic Partnerships Digital Strategy Sponsorship Activation Marketing Online Advertising Marketing Management Sponsorship Strategy Branded Content Sponsoring Sales Advertising Sales Merchandising Sponsorship Research Project Sponsorship Project Planning Project Coordination Budgets Retail Sales Budget Setting Budget Forecasts Travel Workshops Training Business Transformation Digital Transformation Leadership Facilitation Business Development E Commerce Coaching Negotiation Teamwork Creative Problem Solving Customer Journey Mapping Gap Analysis Business Innovation Management Team Team Management Analytical Skills Business Analysis Designing Learning Relationship Building Business Process Strategic Thinking Strategic Consulting Team Leadership Cross Functional Team Leadership

Anna Åkerlund Education Details

Frequently Asked Questions about Anna Åkerlund

What company does Anna Åkerlund work for?

Anna Åkerlund works for Polarsken Marketing Consulting

What is Anna Åkerlund's role at the current company?

Anna Åkerlund's current role is CEO and Partner.

What is Anna Åkerlund's email address?

Anna Åkerlund's email address is an****@****ring.se

What schools did Anna Åkerlund attend?

Anna Åkerlund attended Hyper Island, Här Och Nu, Hyper Island, Hyper Island, Hyper Island, Folkuniversitetet, Churchill House School Of English Language, Wargentinskolan, Mtg Publishing.

What are some of Anna Åkerlund's interests?

Anna Åkerlund has interest in Networking, Skiing, Meet New People And New Cultures, Travelling, Food And Wine, Read Books, Running, Spend Time With Family And Friends, Health.

What skills is Anna Åkerlund known for?

Anna Åkerlund has skills like Marketing Strategy, Advertising, Marketing Communications, Sponsorship, Social Media Marketing, Retail, Project Management, Digital Marketing, Strategy, Contract Negotiation, Sales Management, Sales Presentations.

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