-Understood & broke down client goals/objectives and their creative requirements including Branding, Packaging, UI/UX Design, Social Media, Content Development, Web Development, Graphic Design, Digital Marketing & more-Work jointly with the internal team to drive strategy & development-Supported Business Development efforts & key brand partnerships, including new accounts and up-selling-Studied new industry trends and provided strategic plans to execute the intersection between trends and client business goals-Partnered and collaborated with all department and capability peers and working teams insidedesignated group to create smart, innovative digital marketing programs and creative workthat delivers results.

• Worked on creating and testing mailers for a brand-new campaign • Conducted competitive bench-marking for marketing collateral used in the life insurance industry, including the introduction of new technologies to bring digitization• Assisted with market research using focus groups to identify the pulse of our customers, which was used to tailor marketing communication