Annabelle Pooley Email & Phone Number

Hong Kong

Hong Kong

Design Manager - Women's & Girlswear Product Development team. - Drive seasonal direction & creative leadership for PD collection.- Working closely with our customers across the U.S. and Europe on branded ranges. - Product areas: Woven Bottoms, Tops and Denim

Ongoing Freelance Projects

MAN.UP GYMWEAR, U.K - Women's Activewear Designer - Tasked with elevating the range to become much more technical and on trend, whilst maintaining brand identity. - Introduced a Yoga range. - Responsible for creating seasonal theme & colour direction, sourcing manufacturers, fabrics, trims, overseeing samples, fits, tech packs and communicating with factories in the UK & Turkey.KOOLA KIDS, H.K. - Women's & Kids Activewear Designer - Eco-friendly yoga inspired clothing. STUDIO 104, U.K. - Womenswear Designer - Bespoke trend led designs for luxury hotels, high-end restaurants & bars. - Clients have included; Savoy, Fairmont Hotels, Hurlingham Club, Quaglino’s, The Corinthia & most recently Grosvenor House.

WOMENSWEAR - Design consultation for a boutique in the UK. - Designing Occasion wear dresses for a UK boutique. - Creating tech packs for Women’s Heritage brand. - Designing a Couture & RTW collection for a high end Saudi Arabian Boutique. Responsible for: theme & colour direction for AW12, SKU sheets and tech packs. - Designing women’s nightwear garments & all over prints. Responsible for creating seasonal print & colour direction as well as working to client briefs, tech packs & liaising with factory in China.ACTIVEWEAR - Trend research, including theme & colour direction for O'Neill's SS13 & AW14 Womenswear ranges. - Designing Women’s performance activewear for a UK brand. Responsible for: competitor research, meetings with sales team and AW13 theme & colour direction. - Designing & Creating tech packs for Women’s activewear brand - Designing Kaftans for an Australian beachwear brand. - Designing a range of Women’s Ski AccessoriesKIDSWEAR - Designing multi product Childrenswear ranges for BHS & Dunnes. Responsible for: trend research, working with garment techs to create patterns, sourcing fabric, trims & embellishments for in-house sampling team, conducting fits, tech packs and liaising with factory in China. - Cad design & technical packs for teenage underwear brand by Carol Smillie and Annabel Croft.- Collaborated with Founder to design capsule collections over 2 seasons for a U.S. Girlswear boutique. MENSWEAR - Responsible for theme/colour direction and designing the Men's Casual and Denim range for UK a supplier. - Designing Men’s underwear & Loungewear for UK brand.

Manchester, United Kingdom

Designing women’s & girl’s casual outerwear, bottoms & denim for the UK High Street, U.S. and European marketsResponsible from concept to final sample involving:- Trend research; trend sites, market research in UK, Europe & Hong Kong, Catwalk analysis - Fabric & print sourcing- Sample pricing- Ensure designs adhere to briefs and critical path- Sample fittings & inspections- Presentations to my clients- Providing seasonal trend stories, key shapes and colour palettesDesigning on multiple accounts, creating commercial, on-trend designs for a target customer, as well as keeping cost & brand identity in mind. Working closely with manufacturers in the Far East to ensure successful product development.Also designed trend led prints/graphics as well as branded labelling & trims.Clients include: Asos / Miss Selfridge / Dorothy Perkins /New Look / Ringspun / Republic / Bank / BHS / Tesco

North West, Uk

Working within a team whilst being responsible for own product areas: Casual bottoms, Denim, Outerwear & Skiwear. Also worked on the Jersey Holiday Shop range.- Building seasonal trend stories through research on trend sites, trend seminars, International Comp shops and trade shows.- Working directly with the Far East factories- Trend and product presentations- Fabric and print sourcing- Sample fittings Training: Web4 Advanced Illustrator & Photoshop Course

London, United Kingdom

STUDIO 104, U.K. - Womenswear Designer - Bespoke trend led designs for luxury hotels, high-end restaurants & bars. - Clients have included; Savoy, Fairmont Hotels, Hurlingham Club, Quaglino’s, The Corinthia & most recently Grosvenor House. BIBA INTERNATIONAL – Designer Womenswear - Pattern cuttingSTEVIE STEWART – Costume, Set & Production Designer - Working under Stevie Stewart & William Baker creating patterns, toiles & costumes for entertainers such as Kylie Minogue, Sarah Brightman, Siobhan Donaghy & The Palace Theatre.PINEAPPLE DANCE STUDIOS Working under the Senior Designer & Buyer to create multi-product casualwear for the main brand & TK Maxx. Responsibilities: - Seasonal theme & colour research. - Presentations to team- Meetings with Buyers- Garment & graphic design, tech packs - Liaising & meetings with Factories in China, Bangkok & Turkey - Fit Sessions

London, United Kingdom

Designing multi product ranges for a wovens & jersey supplier.- Brands included; Pineapple, TK Maxx and Jane Norman- Seasonal trend research: Comp Shops and Trade Shows- Seasonal theme direction and colour palette.- Spec packs including size specs.- Fit sessions- Liaising with factory in Turkey.- Presentations to clients

Ba (Hons), Fashion

Btec Diploma, Foundation Studies Art & Design