Content Specialist
Current- Meet with the creative, marketing, and design teams to ideate and define content goals- Research content and consumer trends to ensure that content is relevant and appealing- Develop content strategies to effectively reach the desired target audience and marketing goals- Create content for a variety of platforms including blogs, websites, and social media.- Proofread and edit content before publishing- Ensure that SEO and SMO strategies are effectively implemented- Manage content calendars and ensure that the content remains consistent across all platforms- Coordinate with the marketing, design, and writing teams to ensure the timely delivery of assignments- Track consumer and content analytics and generating reports and presentations- Keep up to date with content trends, consumer preferences, and advancements in technology