Product Owner Cdp Marketing Activation
Current
Oct 2023 - Present
AeroLeads people directory · profile
Anna Mattsson Email & Phone Number
Product owner CDP marketing activation
at
citizenM hotels
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 100%
Current company
Role
Product owner CDP marketing activation
Location
Maarssen, Utrecht, Netherlands
Company size
Who is Anna Mattsson? Overview
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Quick answer
Anna Mattsson is listed as Product owner CDP marketing activation at citizenM hotels, a company with 605 employees, based in Maarssen, Utrecht, Netherlands. AeroLeads shows a matched LinkedIn profile for Anna Mattsson.
Anna Mattsson previously worked as Business Analyst, Customer Data Platform at Citizenm Hotels and Demand Manager at Citizenm Hotels. Anna Mattsson holds Master’S Degree, International Hospitality And Tourism Management, Distinction from Bournemouth University.
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Email format at citizenM hotels
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citizenM hotels
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Profile bio
About Anna Mattsson
As part of the CDP marketing activation team creating more relevant, valuable, timely and desired customer experiences. True believer that combining commercial success with sustainability is possible and adds value to all parties.
Listed skills include Hospitality, Revenue Management, Project Management, Management, and 21 others.
Current workplace
Anna Mattsson's current company
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Citizenm Hotels
7 roles
Anna Mattsson work experience
A career timeline built from the work history available for this profile.
Business Analyst, Customer Data Platform
As part of the CDP team at citizenM implemented a customer data platform and communication channels (email, SMS, app push) as part of it. Analyzing customer communication journey and email campaigns in order to improve customer experience and conversion.Engaging with different business stakeholders, CRM being major stakeholder to gather customer and user.
May 2021 - Oct 2023
Demand Manager
Responsible of tactical and strategic revenue management of cluster of 3 hotels in the heart of London. Constructing and implementing a revenue strategy based on market, pace and pricing analysis.Making daily decisions based on data. Analyzed data by using Duetto RM system, different market benchmarking services and reporting in Excel, Google sheets and.
Feb 2018 - Apr 2021
Revenue Manager
Was responsible of revenue management of three spa resorts and four city hotels consisting of ~1250 rooms in total. Constructing and implementing revenue strategy utilizing Ideas RM system, Opera, Siteminder, Travelclick, STR and Trustyou among others. Actively analysing market, Y-O-Y figures and events to be able to make proactive RM decisions and.
Nov 2016 - Jan 2018
Cluster Revenue Executive
Was responsible of daily revenue management of six boutique hotels in UK. Constructed revenue strategy based on pace and pricing analysis as well as segmentation and implemented changes. Was responsible of weekly forecasting. Initiated and implemented a new functionality to a group-pricing tool which was utilized company-wide.Skills acquired:- task.
Sep 2015 - Nov 2016
Sales And Marketing Coordinator
Responsible of the marketing function of one business unit. Planned and executed marketing of IT-related services. Made promotion materials and planned and managed customer events. Had an active role as part of a Sales Team, owned a customer portfolio and had sales targets.Skills acquired:- task specific skills:developed and executed marketing strategies.
Apr 2011 - Jan 2013
Assistant To A Group And Event Coordinator
Was involved as an intern in every stage of event management (events organised varied from 20-200 people) in a five-star hotel. Made event budgets, reviewed contracts, made event procedure and instructions for the hotel staff and assisted in event organizing.Skills acquired:- task spesific skills:developed skills to provide high quality customer service.
Jan 2011 - Mar 2011
Team & coworkers
Colleagues at citizenM hotels
Other employees you can reach at citizenm.com. View company contacts for 605 employees →
BV
Béatrice Vinot Préfontaine
Colleague at Citizenm Hotels
Paris, Île-de-France, France, France
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EŞ
Egecan Şen
Colleague at Citizenm Hotels
Istanbul, Türkiye, Turkey
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DC
Dragomir Cristina
Colleague at Citizenm Hotels
France, France
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EW
Ellie Wang
Colleague at Citizenm Hotels
Taiwan, Taiwan, Province Of China
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DL
Dylan Lawrence
Colleague at Citizenm Hotels
Amsterdam, North Holland, Netherlands, Netherlands
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SD
Sébastien Desbleds
Colleague at Citizenm Hotels
La Roche-sur-Foron, Auvergne-Rhône-Alpes, France, France
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AS
Anna Shichkina
Colleague at Citizenm Hotels
Rotterdam, South Holland, Netherlands, Netherlands
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RS
Rabea Sultana
Colleague at Citizenm Hotels
The Hague, South Holland, Netherlands, Netherlands
View →
IG
Irene G. Dugo
Colleague at Citizenm Hotels
Rome, Latium, Italy, Italy
View →
PP
Petra Pastierová
Colleague at Citizenm Hotels
Denmark, Denmark
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Béatrice Vinot Préfontaine
Colleague at Citizenm Hotels
Paris, Île-de-France, France, France
View →
EŞ
Egecan Şen
Colleague at Citizenm Hotels
Istanbul, Türkiye, Turkey
View →
DC
Dragomir Cristina
Colleague at Citizenm Hotels
France, France
View →
EW
Ellie Wang
Colleague at Citizenm Hotels
Taiwan, Taiwan, Province Of China
View →
DL
Dylan Lawrence
Colleague at Citizenm Hotels
Amsterdam, North Holland, Netherlands, Netherlands
View →
SD
Sébastien Desbleds
Colleague at Citizenm Hotels
La Roche-sur-Foron, Auvergne-Rhône-Alpes, France, France
View →
AS
Anna Shichkina
Colleague at Citizenm Hotels
Rotterdam, South Holland, Netherlands, Netherlands
View →
RS
Rabea Sultana
Colleague at Citizenm Hotels
The Hague, South Holland, Netherlands, Netherlands
View →
IG
Irene G. Dugo
Colleague at Citizenm Hotels
Rome, Latium, Italy, Italy
View →
PP
Petra Pastierová
Colleague at Citizenm Hotels
Denmark, Denmark
View →
4 education records
Anna Mattsson education
Master’S Degree, International Hospitality And Tourism Management, Distinction
Bachelor Of Business Administration (Bba), Advertisement And Corporate Communication
Haaga-Helia University Of Applied Sciences
Global Business Program, Business Administration
Open University
FAQ
Frequently asked questions about Anna Mattsson
Quick answers generated from the profile data available on this page.
What company does Anna Mattsson work for?
Anna Mattsson works for citizenM hotels.
What is Anna Mattsson's role at citizenM hotels?
Anna Mattsson is listed as Product owner CDP marketing activation at citizenM hotels.
Where is Anna Mattsson based?
Anna Mattsson is based in Maarssen, Utrecht, Netherlands while working with citizenM hotels.
What companies has Anna Mattsson worked for?
Anna Mattsson has worked for Citizenm Hotels, Restel, Malmaison & Hotel Du Vin, Salcom Group Oy, and Hoteles Camino Real.
Who are Anna Mattsson's colleagues at citizenM hotels?
Anna Mattsson's colleagues at citizenM hotels include Béatrice Vinot Préfontaine, Egecan Şen, Dragomir Cristina, Ellie Wang, and Dylan Lawrence.
How can I contact Anna Mattsson?
You can use AeroLeads to view verified contact signals for Anna Mattsson at citizenM hotels, including work email, phone, and LinkedIn data when available.
What schools did Anna Mattsson attend?
Anna Mattsson holds Master’S Degree, International Hospitality And Tourism Management, Distinction from Bournemouth University.
What skills is Anna Mattsson known for?
Anna Mattsson is listed with skills including Hospitality, Revenue Management, Project Management, Management, Revenue Analysis, Marketing, Customer Service, and Marketing Communications.
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