Anna Okula Email & Phone Number

Atlanta, Georgia, United States

Spearhead the company’s government portfolio focused on health education. Implement strategy for marketing and communications that support the Centers for Disease Control and Prevention (CDC) and Center for Medicare and Medicaid Services (CMS) programs, Atrium Navicent Health and Georgia's State Road and Tollway Authority. Drive local probono and volunteer efforts.

Atlanta

♦ Designed and implemented marketing and communications strategy for CDC’s initiatives surrounding child development, immunization, and environmental health. Launched multi-million-dollar campaigns that engaged healthcare providers, consumers, and educators leading to measurable behavior change. ♦ Orchestrated the “Stop (Sex) Traffick” event that focused on raising awareness about child sex trafficking before the 2019 Super Bowl. Realized 74,000 social media mentions and 52 million social impressions.♦ Spearheaded an influencer campaign for Habitat for Humanity International’s Home is the Key campaign. Generated 72,000 engagements across social media, a 685% increase over 2018 efforts.♦ Established relationship with CARE, Porter Novelli’s first-ever global cause partner. Led branding efforts for Global Emergency Response Coalition, which raised $3.5M in two weeks to address urgent global famine. Engaged network to support CARE efforts and raise $30k for “Walk in Her Shoes” fundraisers.♦ Proactively identified common goals and objectives during the strategic combination of Navicent Health and Atrium Health. Consolidated and streamlined communications programs.♦ Assisted Piedmont Healthcare in securing Certificate of Need for Piedmont Fayette Hospital NICU’s expansion and successful acquisition of Henry Medical Center, later forming Piedmont Henry Hospital.♦ Launched Georgia’s first-ever reversible express lanes with the State Road and Tollway Authority. Led efforts to close Georgia 400 toll lanes.(Previously Intern, Account Coordinator, Assistant Account Executive, Account Executive, Senior Account Executive, Account Supervisor and Account Manager during this time period)