With almost 20 years of experience in Membership creation, strategy, management and marketing, across a broad range of D2C & digital memberships, E-learning platforms, lifestyle brands, retail businesses, large cultural events, and traditional membership organisations, I am best described as a Membership Specialist.In most cases I have been fortunate to be the originator of each of my roles - providing me with the opportunity to design and create Membership packages and Subscription models bespoke to that organisation's goals and specific audience demographic. Ever entrepreneurial, this includes founding my own (industry-first!) digital membership, The Virtual Manager, which provided thousands of independent artists with access to music industry knowledge, career guidance and a global community of their peers. In my opinion, Memberships provide more creativity and scope than any other business model, and can be carefully curated to suit any business, organisation, or solopreneurs needs. I am particularly passionate about continually personalising and improving the membership experience to build engaging, positive and inclusive communities. Here's what I can help you with:▪️Membership Creation, Strategy, Management & Development▪️Designing Membership Packages & Subscription Offers▪️Digital, D2C & E-Learning Memberships▪️Membership Growth & Retention▪️Membership Reward, Referral and Loyalty Programmes▪️Membership, Content & Email Marketing▪️Audience & Community Building▪️Community Management & Moderation▪️Membership Pricing Strategy & Sales▪️Data Analysis & Membership Reporting▪️Podcast hosting, producing & marketing▪️Public Speaking & PresentationThese days I like to work across a variety of Memberships, particularly those in the arts or creative industries, entrepreneurial endeavours, not-for-profit organisations looking to make a social or political impact, and forward-thinking commercial businesses. Therefore I am open to both freelance and consulting opportunities, as well as full or part-time roles.If you’re looking for a Membership Specialist for your role or project please contact me here.