Anna Tkachenko

Anna Tkachenko Email and Phone Number

Managing Director and CMO @ STRATEGIZZE
Dubai, AE
Anna Tkachenko's Location
Dubai, United Arab Emirates, United Arab Emirates
Anna Tkachenko's Contact Details

Anna Tkachenko work email

Anna Tkachenko personal email

n/a
About Anna Tkachenko

With 18 years of international experience, I am a Marketing & Business Strategist assisting SMEs and conglomerates enter new markets and grow in a highly competitive environment.As a leader and a team player, I oversee market analysis, development of high-quality profitable strategies, product development, performance marketing activities and project execution. I also manage the budget, hiring, and training of my team. My marketing campaigns won Best Promoter Awards in 2018 - 2022 as well as the Best Marketing Campaign Award 2018 from DMCC Member Awards. I was also recognized as one of the Top 50 Marketing & Advertising Leaders in the SME sector globally in 2019. My goal is to turn business ideas into reality and create value for my clients and partners.

Anna Tkachenko's Current Company Details
STRATEGIZZE

Strategizze

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Managing Director and CMO
Dubai, AE
Website:
strategizze.com
Employees:
1
Anna Tkachenko Work Experience Details
  • Strategizze
    Managing Director And Cmo
    Strategizze
    Dubai, Ae
  • Strategizze
    Managing Director & Cmo
    Strategizze Jul 2020 - Present
    Dubai, United Arab Emirates
    BUSINESS DEVELOPMENT- Development and implementation of business plans;- Researching, planning, and implementing new target market initiatives;- Conducting full customer service and after-sales support in target markets.STRATEGIC MARKETING- Development of company products based on market & project analysis coupled with customer satisfaction surveys;- Market trends, drivers & demand analysis;- Supervision of company sales and customer service strategy implementation.PROJECT MANAGEMENT- Supervision of market analysis, marketing strategies, web development, advertising & SM projects;- Quality control.HIRING & TEAM MANAGEMENTBUDGETING (P&L, Cash Flow)
  • My Business Consulting Dmcc
    Head Of Marketing
    My Business Consulting Dmcc Apr 2019 - Aug 2023
    Dubai, United Arab Emirates
    STRATEGIC MARKETING- Competitors review, general market analysis; - Marketing campaigns performance analysis;- Rebranding and lead generation strategies development & implementation supervision, reporting;- Ensure optimal spending of the marketing budget.TEAM MANAGEMENT- Hiring and training team members- Liaising best cooperation conditions with all third parties (GA agency, designers, print house, event agency, PR channels, etc.)- Excellent execution control
  • My Business Consulting Dmcc
    Marketing Manager
    My Business Consulting Dmcc Oct 2017 - Jul 2020
    Dubai, United Arab Emirates
    SOCIAL MEDIA MARKETING- Development of Social Media strategies, content production, and design;- Customer profile analysis, ongoing market research. - Administering company Facebook, LinkedIn, Instagram, Twitter, YouTube, Google accounts; - Creative content creation and day-to-day posting.EMAIL MARKETING - Strategy development for existing/ potential, and new clients; - Database management - research, cleaning, structuring, segmentation of databases for further promotions; - Monitoring results of campaigns.CORPORATE WEBSITE MANAGEMENT- Creative content creation and management of 3rd parties in terms of content deployment;- Website architecture update in terms of better website performance, usability, and brand presentation.- SEO - managing all tasks related to SEO of the corporate website, day-to-day control of 3rd parties.PROMOTION: - Google Ads - keyword analysis, planning, creating ads, the launch of GA campaigns, performance analysis, reporting. - Social Media - ongoing analysis of the performance of SM channels, creation content based on customer's preferences and launch of advertising campaigns.
  • Dimensions International
    Marketing & Commercial Manager
    Dimensions International Feb 2017 - Oct 2017
    Dubai, United Arab Emirates
    STRATEGIC MARKETING-Marketing strategy development (based on in-depth market research, Competitive, SWOT, PEST, and company Analysis; Marketing materials (promotional materials, capability statements, presentations, website content, etc.); Brand Positioning; Marketing Plan (media channels, activities, targets, budgeting).BUSINESS DEVELOPMENT-2 Business Plans production for Engineering Professionals Outsourcing services and Engineering Academy. This involved detailed Market Research, Analysis, Company Business Structure, Description of Services, Project Goals & Objectives, Project Timeline, Financial Analysis, Sales Forecasts etc. PROJECT MANAGEMENT of Engineering Professionals Outsourcing-Deputation of Engineering professionals to the Client’s site (Structural, Architectural, MEP BIM Coordinators, Modelers, and AutoCAD Draftsmen); full scope project administration.HUMAN RESOURCES-Selection of candidates for the positions of MEP Draftsmen and HR Manager, evaluation reports.FINANCE & COMPLIANCE-Supervision of the finance dept for document control, payroll & benefits calculations check, sales forecasts, payables, and receivables planning & control.CRM -Data entry, database management, creation of the list of company services and entry into the CRM. DOCUMENT CONTROL -Preparation of tender proposals; receiving, filing and delivering project documentation to technical team; legal check and negotiating the best contract conditions with Clients and suppliers, contract compliance; company procedures development (Ethics, Attendance, Performance records, Document Control, Marketing dept. procedures as per ISO 9001).
  • Crystal Pearl General Trading L.L.C.
    Marketing Manager
    Crystal Pearl General Trading L.L.C. Apr 2015 - Jan 2017
    United Arab Emirates, Dubai
    MARKETING & CUSTOMER SERVICE- Preparation of materials for digital, conferences, print and workshops (incl. separate Social Media Analysis and strategy); preparation of e-mail campaigns (MailChimp & GetResponse), supervision of corporate websites production.CUSTOMER RELATIONSHIP MANAGEMENT- Supervision of the Research team, improving work procedures, tracking performance, Customer Database management (result – 300% HNWI database increase); CRM software testing and update; procedures (result - 90% of customers' negative requests reduction).BUSINESS DEVELOPMENT- Saved 8 million USD for the company by conducting feasibility study and market research of poultry factory project; produced Crisis Management Plan based on financial statement analysis, staff efficiency and marketing strategy analysis.PROJECT MANAGEMENT- Garment factory construction in Africa – conducted market research, forecasts, feasibility study, preliminary budgeting, risk management, target audience recommendations, prepared organizational structure for the factory.DOCUMENT CONTROL & CORPORATE PROCEDURES - Receiving, cataloguing and storing hard and soft copies of all legal documents, reports and related information as per company procedures; contacting third parties regarding all legal documents required from/to the legal department; preparation of Customer Service, Marketing & PR Procedures.
  • Bbdo
    Digital Senior Account Manager
    Bbdo Sep 2012 - Apr 2015
    Kiev, Ukraine
    ACCOUNT MANAGEMENT for VISA International Service Association Account Management - Produced online and new media communication strategies proposals for Digital, OOH, banks and merchants, controlled production and launch of complex digital activities; successfully launched over 50 integrated international campaigns in cooperation with Singapore, New York and Dubai offices incl. Dubai Shopping Festivals, Atlantis hotel offers, Winter Olympic Games, FIFA World Cup.SMM, SEO, DM CAMPAIGNS- Organizing web, Social Media, SEO/SEM, e-mail and display advertising campaigns, analytics; WEBSITE MANAGEMENT- Management of 6 VISA websites – coordinating websites updates, flash games, web banners, mobile applications production (managing project teams HTML/JS programmers, flash designers, graphic artists, Junior Manager); received individual appraisal from Singapore office for successful transfer of VISA websites into the new format.PROJECT MANAGEMENT– Preparation of financial, strategic proposals, conducting presentations to clients including sales of company's marketing proposals and digital solutions; project planning, risks management, performance management, budgeting, execution control.DOCUMENT CONTROL- Administering the financial document lifecycle; legal documents preparation in compliance with company standards and filing system, drafting all marketing campaigns official rules, document reviews.
  • Studio Moderna
    Tv Advertising Producer
    Studio Moderna Jun 2007 - Jul 2012
    TV ADVERTISING PRODUCTION & POST-PRODUCTION - Over 300 TV spots (incl. 15 TV programs with celebrities and VIPs) and advertising programs production; 2D/3D graphic design development supervision; shooting scripts copywriting.ADMINISTRATION OF SHOOTING PROCESSES- Schedules, locations check, and preparation; contacting and administering all members of the shooting crew; executive support to VIPs and celebrities; controlling that all shootings are done as per scripts, company procedures, and management instructions. PM & BUDGET MANAGEMENT- Creating annual production plans, recommending budgets; completion of projects within deadlines mutually agreed upon with Marketing Department; provide reports and analyses of obligations, expenses, overheads, etc.- Creating annual shooting plans and recommending budgets in line with business objectives.

Anna Tkachenko Skills

Digital Marketing Marketing Strategy Project Management Strategy Management Marketing Advertising Crm Project Planning Analysis Online Advertising Business Development Copywriting Psychology Budgeting Video Production Budgets Market Research Strategic Planning Business Planning Social Media Marketing Social Media Business Process Improvement Competitive Analysis Market Analysis Team Management Business Strategy Search Engine Optimization Team Leadership Negotiation Public Relations Content Marketing Brand Management Business Administration Global Experience Customer Service Performance Management High Degree On Initiative Brand Awareness E Commerce B2b Marketing

Anna Tkachenko Education Details

Frequently Asked Questions about Anna Tkachenko

What company does Anna Tkachenko work for?

Anna Tkachenko works for Strategizze

What is Anna Tkachenko's role at the current company?

Anna Tkachenko's current role is Managing Director and CMO.

What is Anna Tkachenko's email address?

Anna Tkachenko's email address is tk****@****mail.ru

What schools did Anna Tkachenko attend?

Anna Tkachenko attended The Sales Training Academy, Afw Wirtschaftsakademie, Badharzburg, Germany, Kyiv National Taras Shevchenko University.

What are some of Anna Tkachenko's interests?

Anna Tkachenko has interest in Education, Arts And Culture.

What skills is Anna Tkachenko known for?

Anna Tkachenko has skills like Digital Marketing, Marketing Strategy, Project Management, Strategy, Management, Marketing, Advertising, Crm, Project Planning, Analysis, Online Advertising, Business Development.

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