Anne Mccormack Email and Phone Number

Freelance digital strategist, content writer and editor for science blogs and online articles. Developing social and digital strategy to grow audience and engagement.

Write and edit scholarly scientific content and update web pages for premier biomaterial nonprofit organization. Responsible for ongoing website content updates. Created new features, including a blog in 2022 to share thought leadership content with website audience. Collaborate with ATCC stakeholders and across divisions, including Federal Solutions to create SEO-rich content to reach scientists around the globe. Work with external contractors and partners on functional design documents, testing, and analytics. Developed templates and procedures for creating new, and updating existing web content.

Responsible for day-to-day operations of Web site, kids.nationalgeographic.com, including management of product budget. Worked with internal stakeholders including book editors, magazine staff, and educators to weave content across digital platforms, and as well as external developers. Primary technology contact for technical issues. Led National Geographic Kids digital producers and freelancers. Developed annual content calendar and creative concepts for online projects and managed budget. Worked closely with all creative teams from NG properties. Tracked key Web analytic measures. Created sales solutions and assisted marketing. Developed usability testing plans for digital products. Thorough knowledge of several content management systems. Managed search, social media, and kid reporters.