Anne Krueger Email & Phone Number

Berlin, DE

Hong Kong

• End-to-end execution of the company’s business programs in collaboration with CEO/Owner, wine critic James Suckling. Growing performance of revenue-generating business units (Events, Membership Subscriptions.
• Annual end-to-end execution of 40+ large-scale wine exhibitions and satellite events across Asia (Hong Kong, China, Korea, Thailand) and the United States (NYC, MIA, CHI, DAL, LA, SF); up to 1,400+ attendees per event
• Create and manage annual budget, event calendars, timelines, schedules, briefings and other operational reports
• Communication strategy with focus on Social Media and Digital Marketing platforms
• Liaison with wine producers, wine trade and consumers
• Establish and manage global brand partner relationships

Hong Kong

Planning and managing the company’s marketing strategy across all titles and the corporate brand for product positioning, customer touch points, B2C and B2B communication, and events. Overseeing annual marketing plans. Conceptualising and implementing launch strategies for new products. Working closely with the Sales team to support commercial objectives.

Hong Kong

Implementing annual marketing plans for the company's portfolio of print and online titles in Hong Kong and Macau. Initiated and managed media partnerships. Managed internal and external communication. Ensured correct use of corporate identity, branding and product positioning across the portfolio. Planned and executed brand and client events of various.

Hong Kong

Initiating, building and nurturing strong relationships with target clients and industries. Preparing and delivering media solutions, presentations and proposals to both existing and new clients, negotiate terms and documentation. Monitoring buying behaviour and summarizing customer feedback to fine-tune sales strategies. Coordinating implementation of.

Hong Kong

Responsible for Marketing & Media Communication, Advertising Sales and Events. Managing of both potential and existing key customer accounts. Planning and implementation of Hong Kong specific media campaigns. Working closely with the Hong Kong Media and PR industry.

Hong Kong

Part of the international marketing team and assisted in global marketing planning, execution and internal/external communications. Involved in market research, benchmarking and providing commercial marketing support to global satellite offices.

Paris Area, France

Support of regional Sales office in Marketing and Sales-related tasks. Conception and implementation of strategic and operational marketing and sales activities. Handling of media enquiries and press communication. Event support (anywhere between 10-50ppl).

Bachelor Of Arts, International Business, International Marketing And Management

Activities and Societies: Faranto e.V., ESNExchange semester at IPAG Paris (state-approved private business school, FIBAA accredited).

Ba, International Marketing Specialisation

Specialisation in International Marketing