Dynamic art director and visual artist bringing over 20 years of multidisciplinary design expertise across environmental design, marketing campaigns, and immersive experiences. An imaginative creative with a passion for pushing boundaries and crafting aesthetic, yet purposeful, solutions. Art Direction | Experiential DesignEmail: annemariebyrd.design@gmail.comWith my background spanning illustration, graphic design, large-scale signage and exhibit design, and product development and marketing I offer a unique array of skills. From overseeing full-scale marketing initiatives to hand-painting bespoke designs, I bring an artistic eye and strategic mindset to every project.As the Marketing Manager at ConnectPay, I lead a creative team in establishing a cohesive brand voice across print, digital, environmental, and experiential channels. Guiding impactful campaigns that drive measurable results, including a 300% increase in online lead conversions, implementing Hubspot Marketing Hub and successful product launches, are just part of the work I’ve done here. CORE COMPETENCIES- Art Direction & Brand Development- Integrated Marketing Campaigns - Print & Digital Design- Large-Scale Graphics and Signage- Hand Illustration, Mural & Scenic PaintingACCOMPLISHMENTS- Revamped the ConnectPayUSA.com website and brand identity, elevating perception as industry leader and increasing organic traffic 500% & conversion of web leads by 300%.- Collaborated closely with Font Bureau’s typography designers to create custom logo for ConnectPay’s new Relay Payroll Software program.- Led creative team in producing product demo videos for Relay software launch, including script writing, voiceover performance and motion graphic intro design. - Designed trade show exhibits that immersed and engaged audiences.- Exhibited line of custom furniture at Architectural Digest Home Show and the NY Gift Show.Contact me at AnneMarieByrd.Design@gmail.com for any Art Director or Experiential Designer Opportunities.