Anne Marie Rekow Email & Phone Number

Columbus, Ohio Metropolitan Area

Columbus, Ohio Area

Directed strategy and packaging for Renuzit seasonal program for 4 consecutive yearsDirected the redesign of Purex Fabric Softener and Bodycology's product lineWorked closely with internal team to develop creative ideas from concept to completion that was on strategy, within budget, met business goals and deadlinesSkilled at presenting creative concepts and strategies to the client, grounded in consumer-led insights and trendsCreated strategic designs on multiple projects that were chosen by the client and producedPartnered with product design to create "decor worthy" structural patterns for a new-to-market air freshener

Directed and designed creative work for iconic brands such as Pampers, Always, Naturella, Kandoo and KrogerPrincipal designer for the creative team that developed a new global branding strategy for Tampax CompakDesigned the rebranding concept for Kroger’s Wholesome@HomeCreated new design standards for Kroger’s Private Selection, Naturella and KandooResponsible for the training and mentoring of team’s interns, including orientation, regular creative-reviews, and continuous guidance on a team level

Managed all aspects of textbook design for up to 30 different titles at a timeResponsible for scheduling, budgeting, and approving sample proofsCoordinated with editors to strategically market and design first editions and redesigned established titles for stronger salesSkilled at selecting illustrators, calligraphers and freelance designers; and directing their work to excellence

Created brand identity for leading product lines for Bath and Body Works. Execution of packaging entailed input on bottle form, tinted plastics, printing techniques and label substratesSupervised work of junior designers and managed larger projects. Design projects include: retail packaging, branding, corporate identity, tradeshow collateral, and self-promotion

Bachelor’S Degree, Graphic Design

Education record