Annette Moudry Email & Phone Number

North Liberty, Ia, Us

MarketingConverted strategic marketing campaigns into tactical reality, generating over 350 annual touch points for Account ExecutivesDesigned layouts for brochures, direct mailings, flyers, banner stands, conference booths, digital and print ads, and training materials through Technology Push and Market Pull initiativesMaintained portions of company website and all of event websiteNegotiated with printers and product vendors on quotes, orders, and follow up to meet conference and event deadlines and budget restrictionsCoordinated video and photo shoots and voice-overs, including location of shoot, talent release forms for B-Roll, Stills, and Video ProductionsCommunicated with lawyers on all Service Mark applications from USPTO and International service mark organizationsContributed and Edited White Paper used to drive marketplace leadsEvent Management (Host*)Managed 6 digit event budgetNegotiated location contract with risk mitigation terms reaching $150,000 - $500,000Developed program agenda toward target audience members and generate diverse schedule for over 270 attendeesManaged all aspects of client experience from location selection, communication of details, travel options, registration, and pre and post event follow upPlanned event outing, including travel arrangements for more than 270 attendees, dinner and entertainment*In addition, I have managed all aspects our participation as a vendor at more than 50 shows annuallyFinancial / BudgetCreated, tracked, and maintained marketing, traveling, and event budgets Analyzed Year over Year Marketing Report to evaluate cost benefitAssisted Accounts Receivable in setting up billing invoice tasks, including contracted payment structuresInterviewed, hired and coordinated payments with Accounts Payable for photographers, talent, and outsourced graphic design workApplied for and Tracked U.S. and International Service Marks and included in marketing overhead budget

Cedar Rapids & Iowa City

Management, Training, and Customer ServiceSales Management, Training Local & Regional Staff (sales, operations, communication, and product & service education) Resolve escalated issues including bill analysis, phone repair, equipment programming Interview employee candidates, hire, train, supervise, coach and implement disciplinary action including termination. Oversee store procedures including merchandising, office facilities, cash procedures, store audits, process inventory procedures including monthly inventory audits, daily activity reports, employee work schedule, time sheets, weekly staff meetings, and quarterly employee outings. Financial, Marketing, Event Planning, and Public RelationsAnalyze daily, weekly and monthly sales reports, weekly forecasting, expense reports, create/organize employee spiffs, research monthly commission reports, organize customer appreciation events, schedule and design local marketing (Print, Publications, and Radio), organize and lead quarterly kickoff events for entire Eastern Iowa Sales Teams. Public Relations experience for communications with local television, newspaper, local publications, and radio interviews.

Master'S Degree, Communication Studies, Grade Point: 4.0

Activities and Societies: Central States Communication Association (CSCA) Public Relations Society of America (PRSA)

Data-Driven Marketing Certificate, Marketing

Marketing Strategy Certificate, Marketing

Bachelor Of Arts (B.A.), Lsa

Education record

Activities and Societies: Alpha Phi Dean's List Theatre