Annie Ackerman Luftig Email & Phone Number

New York, NY, US

New York, New York, United States

New York, United States

Greater New York City Area

• Responsible for all stages of strategic creative development, including creative brainstorming and creative execution of revenue generating partnership marketing campaigns
• Oversee execution of original content production for advertisers including production timelines, creative collaboration and on-set client management, to fulfill sponsored programs
• Partner with TV and Digital AE’s on a daily basis to respond to RFP’s that align with network priorities and the targeted brand’s messaging/KPIs
• Interface with cross-functional departments: Programming, Branded Entertainment, Sales, Digital and Legal executives as well as external partners (agencies/clients) to translate the needs of the target brand into.
• Manage and mentor Coordinator/Specialist level employees

Greater New York City Area

• Aid in the development and execution of all on and off-air advertising, promotion and marketing programs for TODAY, NBC Nightly News with Lester Holt, Meet the Press with Chuck Todd and Dateline.
• Work closely with Media, Creative, Strategy, Partnerships and Events teams to facilitate campaign development and ensure successful delivery of promotional assets.
• Oversee marketing initiatives and partnership activations on the TODAY plaza, including the Summer Concert Series.
• Maintain the TODAY plaza RSVP website (visit.today.com) and use Exact Target to send weekly newsletters and marketing communications to a growing database of show fans.

Greater New York City Area

• Executive Assistant to Frances Berwick, President of Lifestyle Networks, NBCU Cable Entertainment - manage phones, calendar, travel and expenses
• Featured as one of 10 Assistants to Watch by Variety Magazine (Hollywood's New Leaders)
• Coordinated meetings with top executives, involving multiple attendees and multiple locations, telepresence and slide presentation set-ups
• Wrote aritcles for Bravotv.com - examples listed below
• Key member of the Millennial Task Force within Cable Entertainment, responsible for screening various projects in development for Bravo and Oxygen. Present feedback to senior executives to help them determine to pilot.
• Spearheaded a 3-day Marketing Conference for Bravo to successfully launch internationally (in New Zealand) by preparing presentations across all departments – Marketing, Program Planning, Research, Development and.

Greater New York City Area

• NBCUNIVERSAL EAST COAST PAGE PROGRAM (January 2014 - October 2015)
• Act as an ambassador for NBCUniversal by conducting studio tours and coordinating live studio audiences for The Tonight Show Starring Jimmy Fallon, Saturday Night Live, Late Night with Seth Meyers and The Meredith.
• Work directly with the Saturday Night Live talent department by answering phones, booking cars and running errands for the cast, writers, producers and guest host.
• Assist the Saturday Night Live talent department with the needs of special guests upon arrival by collecting paperwork and escorting talent.
• Act as a liaison between the Saturday Night Live talent department and the cast by distributing daily rundowns and communicating schedule changes.TALENT DEVELOPMENT PAGE (April 2015 – August 2015)
• Manage the bi-coastal Talent Lab social media strategy, engagement and key metrics

New York

• Tracked all NBC affiliate stations usage of TODAY/Nightly News/Dateline content
• Pitched story ideas and assisted on live hits with stations supporting Nightly, TODAY and Dateline
• Attended editorial meeting with senior executives and news directors
• Researched and prepared briefings to senior leadership on current events and station performance

Los Angeles

• Developed story ideas and assisted with all pre-production planning
• Preformed reception duties on the assignment desk

KNBC

• Assisted Investigative reporter Joel Grover
• Main researcher and point of contact for various under-cover shoots
• Wrote articles for NBCLA.com
• Assisted in video editing, video logging and story research

Los Angeles

• Pitched and produced content for morning news shows, booked interviews and conducted research for segments
• Wrote and copy edited content for newscast and website.
• Assisted producers during mayoral election night coverage by entering data and making phone calls to city clerks.