Annie Johnson Email & Phone Number

United States

- Supervised rebrand and development of e-commerce platform from initial design to final implementation and launch- Hired and led team of over 20 people including contract workers from creative agencies and website development firms- Executed company’s initiative of connecting international artisan cooperatives to global market, giving over 1 million fair pay work hours to 3,500 artisans worldwide- Managed collaborations with international artisans to design and source custom products - Oversaw marketing team in executing social media and email campaigns, brand collaborations, and brand awareness for direct-to-consumer sales- Managed content strategy and marketing communications for high profile clients generating over $4M in revenue for business-to-business sales

Provo, Utah, United States

- Trained 30+ employees on quality control practices and evaluation- Designed new product line in collaboration with contracted ceramicists and metal welders - Created e-commerce website that increased local artisan profit margins- Photographed products, created social media content, and managed brand partnerships- Managed packaging and fulfillment for both in-person retail and e-commerce sales

Salt Lake City, Utah, United States

- Sourced over 500 products from over 20 different countries to be sold in retail stores and e-commerce websites- Designed and implemented social media strategy to align with business goals, increasing brand awareness and engagement by 80%- Curated retail spaces and market booths to maximize user experience and sales

Jinja, Uganda

- Partnered with over 20 entrepreneurs to develop an ethical tourism initiative in Uganda- Engaged in cross-cultural communication while designing comprehensive tourism experiences and bridging the gap between Western travelers and local communities - Executed lifestyle photoshoots, website development, brand and marketing content creation, and impact storytelling