Annie Vu Email and Phone Number
Annie Vu work email
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Annie Vu personal email
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Annie Vu phone numbers
I am a banking professional with more than ten years experience across digital, frontline, projects, retail, wealth and compliance with marketing experience in consumer cards, superannuation, financial planning and home loans. I have experience developing high performance teams to met and exceed targets at a sustainable level. I have strong relationship building skills which enable me to positively influence outcomes and deliver on business priorities.
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Head Of Direct 1-1 Marketing (Chapter Lead), Personalisation And Digital SalesAnzMelbourne, Vic, Au -
Digital Strategy & Marketing Manager, Home LoansAnz Jan 2022 - PresentMelbourne, Victoria, Australia -
Product Owner, Home Loans DigitalAnz Jan 2020 - Dec 2021Melbourne, Victoria, AustraliaProduct Owner for home loans on anz.com, responsible for: - paid digital support for ATL and IMC marketing campaigns- personalisation across anz.com and ANZ Internet Banking- lead nurture and lead optimization- SEO optimization- developing new calculators and optimization of existing calculators and tools -
Digital Marketing Manager, Home LoansAnz Jul 2017 - Jan 2020Melbourne, Australia- Paid media responsibility and optimisation across digital, video, social and paid search- Onsite personalisation strategy - End to end management and delivery of new tools and capability for customers and frontline staff - Change management - Lead nurture strategy and delivery -
Marketing Business Development ManagerAmerican Express Feb 2016 - Apr 2017London, United KingdomMarketing Business Development Manager at American Express (based in London) driving strategy, increasing billings and market share for SwissCard, the largest card issuer in Switzerland. - Launched Apple Pay in November 2017- Relaunched American Express Gold in September 2017, providing additional valuable features to attract new segments and increase market share- Develop and drive strategy on American Express cards, SWISS (the national airline) and Bonviva (Credit Suisse banking product) -
Marketing Manager, Credit Cards PortfolioAnz May 2015 - Jan 2016Melbourne, Australia- Targeted portfolio communications driving deeper engagement and spend- Project resource with end to end management of card welcome kit and early engagement strategy- Compliance notification communications -
Marketing Manager, Direct Super And InsuranceAnz May 2014 - May 2015Melbourne, AustraliaPart of the ANZ Wealth Marketing team focusing on Direct Super and Insurance. -
Marketing Support ManagerAnz Nov 2012 - May 2014Melbourne, AustraliaPart of the ANZ Wealth Marketing team focusing on ANZ Financial Planning. -
Marketing And Communications CoordinatorAnz Feb 2012 - Nov 2012Melbourne, AustraliaMarketing and Communications Coordinator for the new credit card legislation changes (NCCP). Primarily responsible for executing press ads, collateral changes and customer campaigns.Key Achievements:- Changed over 100 collateral items on budget and on time. This included items in ANZ branches and warehouse items- Execution of Press Ads for T&C's changes, driving substantial cost savings. Petitioned for new press ad template that required branding approval.- Drove credit card limit increase consent marketing execution. - Drove ANZ Low Rate Platinum DM acquisition strategy resulting in above average portfolio upgrade response rates. -
Customer Experience Business AnalystAnz Nov 2009 - Feb 2012Melbourne, AustraliaCustomer experience analyst for ANZ credit cards. Responsible for complaints and customer satisfaction reporting as well as process improvement.Drove process improvement within the ANZ Travel Card, implementing the delayed activation SMS initiative where customers would receive an SMS for delayed activation -
2009 Anz GraduateAnz Feb 2009 - Nov 2009Cheltenham District2009 Branch Graduate working at ANZ Branches throughout the Cheltenham District including the suburbs of Chadstone, Clayton, Southland and Braeside. Gained experiences as a teller, personal banker and senior personal banker.Lean Six Sigma project member that successfully implemented the ANZ Private Bank Master Authority form that consolidated 7 forms into one.
Annie Vu Skills
Annie Vu Education Details
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Marketing, Japanese Language And Japanese Culture -
Japanese Language And Culture
Frequently Asked Questions about Annie Vu
What company does Annie Vu work for?
Annie Vu works for Anz
What is Annie Vu's role at the current company?
Annie Vu's current role is Head of Direct 1-1 Marketing (Chapter Lead), Personalisation and Digital Sales.
What is Annie Vu's email address?
Annie Vu's email address is lu****@****ail.com
What is Annie Vu's direct phone number?
Annie Vu's direct phone number is +614661*****
What schools did Annie Vu attend?
Annie Vu attended Monash University, 成蹊大学 / Seikei University.
What skills is Annie Vu known for?
Annie Vu has skills like Stakeholder Management, Banking, Customer Experience, Retail Banking, Marketing Strategy, Marketing Communications, Marketing Management, Direct Marketing, Digital Direct Marketing, Internal Communications, Japanese Culture, Process Improvement.
Who are Annie Vu's colleagues?
Annie Vu's colleagues are Dion Giaretto, Lisa Stark, Emile James, Michelle Edwards, Romayne Anne D'monte (Rom), Kaylene Tink, Mohammed Sanwaz.
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