Anthony Smith

Anthony Smith Email and Phone Number

Head Of Commerce @ Lunar X
Montreal, QC, CA
Anthony Smith's Location
Montreal, Quebec, Canada, Canada
About Anthony Smith

With knowledge in the creative field and a steadfast commitment to storytelling through merchandising, my role at Warren James harnessed my competencies in SEO, brand partnership and artistic direction. We transform creative visions into tangible fashion, campaigns and products that resonate with the client and audiences, ensuring each item authentically represents the content creators' narratives. My journey began with graphic design, yet it was a detour through social media that unveiled my knack for brand and account management.At Warren James, I've leveraged my skills to develop successful branding strategies, manage content-driven product design, and execute marketing campaigns that engage and captivate. This path, although unconventional, has been fueled by a passion for pop culture and a strategic, data-driven mindset, allowing us to craft impactful, high-quality merchandise that tells compelling stories.

Anthony Smith's Current Company Details
Lunar X

Lunar X

View
Head Of Commerce
Montreal, QC, CA
Employees:
33
Anthony Smith Work Experience Details
  • Lunar X
    Head Of Commerce
    Lunar X
    Montreal, Qc, Ca
  • Warren James
    Brand Manager
    Warren James Jun 2023 - Present
    California, United States
    Managed a portfolio of high-profile creator brands, consistently hitting aggressive sales targets and driving 27% year-over-year revenue growth. Led a pod of creative,marketing and production leads to execute curated product launches aligned with brand goals and market positioning. Directed client relationships, photoshoots, and eCommerce strategies to ensure seamless execution across all channels. Leveraged market insights to drive product development and optimize revenue growth for VC-backed business models.Clients:- xQc- Bailey Sarian- Nick Digiovanni- Garrett Watts- Noel Millerand More!
  • Anthony'S Graphx
    Graphic Designer, Brand Advisor & Creative Director
    Anthony'S Graphx Aug 2017 - Present
    Montreal, Canada Area
  • Fanjoy
    Sr. Brand Manager
    Fanjoy Oct 2020 - Jun 2023
    West Hollywood, California, United States
    Managed and built 20+ creator brands, overseeing Shopify setups, data analytics, and multi-channel sales strategies. Led brand strategy, product development, and marketing campaigns, including a new CPG brand and TV/Film division. Directed client relationships, internal teams, and project timelines to ensure seamless execution. Spearheaded creative direction, brand storytelling, and launch strategies, while analyzing sales performance to drive future growth.Clients:- Adelaine Morin- Wild 'Til 9 Podcast- LaurDIY- Giggly Squad- TaraYummy- Tana Mongeau AKA Cancelled Podcast
  • Miranda Sings, Netflix And Youtube Comedian
    Creative Brand Director
    Miranda Sings, Netflix And Youtube Comedian Nov 2018 - Jun 2022
    Transformed the merchandise strategy for Colleen Ballinger (Miranda Sings), significantly increasing annual revenue through innovative brand management. What began as a creative partnership evolved into comprehensive oversight of product development, merchandise, and brand image. Crafted product assortments and designs while collaborating with partners to ensure projects were fully realized and delivered on schedule. Managed all aspects of merchandise, including podcast-related initiatives, to drive brand growth and engagement.
  • Adobe
    Adobe Creative
    Adobe Jun 2019 - Jun 2020
    Greater Los Angeles Area
    I was lucky enough to win a contest and get flown out to Los Angeles to shadow Lilly Singh's production of one of her Youtube videos. We got to promote as creators, alongside Lilly, the multiple features of the Adobe Creative Cloud for them to share on their social media platforms in a 3 part series.
  • Xx Artists
    Freelance Illustrator
    Xx Artists Aug 2019 - Apr 2020
    Designing portraits of Youtube creators to celebrate their milestones in their individual careers. Gifted to them framed.Youtubers include; JC & Kian, Brennen Taylor, Ingrid Nielsen, Claudia Sulewski & Finneas, Jackie Aina, LaurDIY, Gigi Goregouse and more…
  • We Bought A House Podcast W/ Claudia Sulewski & Finneas
    Graphic Designer
    We Bought A House Podcast W/ Claudia Sulewski & Finneas Oct 2019 - Jan 2020
    Visuals design for Claudia Sulewski & Finneas' upcoming podcast.Logo design, Illustration, Graphic Designer
  • Unicorn Island Productions
    Illustration /A Little Late With Lilly Singh
    Unicorn Island Productions Jun 2019 - Aug 2019
    -Working with NBC and Unicorn Island production to execute their brief of creating a custom adult coloring book for the A-List talent invited to the show. From concept to execution, ready for print.
  • Netflix
    Freelance Illustrator
    Netflix Oct 2018 - Nov 2018
    On My Block is a coming-of-age story about four bright, street-savvy friends navigating their way through high school in the gritty inner city of South Central Los Angeles. Dealing with the danger of getting their friend out of a gang and friends turning into romance, danger is constant.Jeremy Haft the creator of the show commissioned me to create a mural of the cast as Proud Family characters.

Anthony Smith Education Details

Frequently Asked Questions about Anthony Smith

What company does Anthony Smith work for?

Anthony Smith works for Lunar X

What is Anthony Smith's role at the current company?

Anthony Smith's current role is Head Of Commerce.

What schools did Anthony Smith attend?

Anthony Smith attended Collège Bart, College Laval.

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