Lead the end-to-end creative process across all platforms, including product design, packaging, digital experiences, and marketing materials, ensuring cohesive and innovative solutions that met both brand objectives and user needs.Develop and executed strategic direction aligned with the studio’s vision, driving long-term growth, optimizing operations, fostering creative innovation, and ensuring alignment with business objectives to achieve measurable success.Established and maintain executed brand identity by implementing a comprehensive, pre-agreed plan, leveraging team structure and organizational framework to ensure seamless and successful execution.Collaborate with leaders and product teams to define developing vision, scope, and schedule, providing creative direction for new products and enhancements driven by consumer insights.Oversee creative direction for web properties and marketing materials, managing cross-brand collaboration and content development to drive engagement and retain viewership across all platforms.Manage and optimize the allocation of creative budgets and resources to ensure maximum impact and efficiencyCultivate relationships with partner teams and shared services to support project initiatives.HEAD OF CONTENT Lead all social media platforms, ensuring a consistent voice and tone for the company.Coordinate and oversee the creation of content ideas and campaigns, including photoshoots, video productions, and other content initiatives.Oversee marketing, operations, distribution, and collaboration across brands to develop compelling marketing content for various internal and external communication platforms aimed at driving and retaining viewership.Establish a comprehensive calendar and system for content creation to ensure an efficient workflow.Supervise video shoots, graphic artists, and other essential resources necessary for content production.

Create compelling and engaging content, connecting with marketed audiences.Advise Master Control, counting down from and out of breaks, communicating to audio, playback, graphics, technical director, talent, master control for International Racing (TVG & TVG2). Ensures 100% of pre-taped segments are recorded to EVS and ingested for subsequent slots (morning & late evening live /live-to-tape events) accounting for time difference to ensure proper remote paths.Entrusted to make Production Management & Operations decisions navigating the show, upholding network standards, contract obligations, and understanding importance of pecking order of content. Coordinates with Producers, Talent, Graphics, Technical Director and the entire multi-person production team to ensure cross-functional decisions match content to help tell a compelling story.Problem solve as issues occur while maintaining integrity of show and demonstrate ability to manage and motivate a team.

Conspired with Editor, Senior Producers, and Graphics on a daily basis to create compelling creative highlights including 5-second teasers, 1-5 minute highlights for various sports.Wrote scripts and story ideas daily in conjunction with talent, and marketing & advertising specialists for the most engaging story and best possible storyline while keeping meticulous attention to detail, displaying creativity and taste for aesthetic beauty.Increased efficiency and productivity of administrative and logistical functions, noting key information while communicating with team to create the best story of the game.

Supported several Executive Producers in season 1 of a series and served as liaison with studio personnel. Managed departmental budget while maintaining research, coordinating meetings, special events & conference calls, via Excel, Word, and iCalender. Leveraged presentation skills to pitch ideas during weekly creative meetings with Director and Writers, in addition to providing detailed script coverage for future projects, and reading optioned scripts. Helped gather research to quickly and accurately support any question from the writing room.

Liaised between the Director and production executives during the shooting of a new tv series, earning a lead role in the development and organization of a storyboard template using Shot Designer. Maintained the Director’s schedule and took notes during creative & production meetings. Ensured all files, documents, scripts, art designs, shot sheets, and contacts were organized and available to the studio, network, and multiple production departments at any given time.

Write and edit copy for short form video for live air talent, marketing, and database

Supported any and all production operations to completion of pertinent production needs.