Director Of Media Development And Event Promotion
CurrentProduces energizing, uplifting motivational events and tradeshow called L.E.A.D.S. for 1000+ attendees – providing an engaging, seamless experience, including registration, countdowns, hype-intro videos, tradeshow networking, and happy hours.• Sources and coordinates speakers, production companies, audiovisual (AV) suppliers, and developers for event websites.• Sells all sponsorship spaces from booths to main stage sponsorship covering all expenses.• Operates large video screen, confidence monitor (teleprompter), and livestream/chat) during events.• Leads a team of over 30 volunteers for all large events.Manges booth for 10-20 tradeshows annually; introduced LED display that provides high visibility on busy tradeshow floor, leads in B2B networking for our managers and communities.Conceptualizes, films, and edits story-based Promotional Videos on array of subjects, including emergency preparedness, budget planning, insurance, human resources, etc. that generate robust response rates from potential new clients across all major social media platforms, including Facebook, LinkedIn, Instagram, and YouTube.• Coordinates with subject matter experts (SME) and developed online submission platform for digital content.• Developed analytical reporting showing click / open rates and engagement duration. Hosts monthly client Educational Webinars for company’s 3 divisions: Lifestyle, Highrise, and Condominium / HOA. Established internal, event task force that generates continuous fresh content. • Consistently sells out of sponsorships, which fully fund these weekly webinars.Developed video uploading system (via MS Forms) for community managers to post video updates from their cellphones via email blasts to residents, keeping them informed during pandemic and severe weather emergencies.