Anto Gómez Email & Phone Number

Málaga, AL, ES

Málaga - Madrid

• Analizar problemas de producto para generar soluciones alineadas a los objetivos de negocio con estructuras de información bien jerarquizadas y contenidos fáciles de escanear y entender.- Coordinar equipos de contenido.
• Coordinación nuevo posicionamiento BBVA LATAM: diseñar y divulgar material para estandarizar la aplicación del nuevo posicionamiento de la marca en todas las geografías del proyecto.
• Contrataciones medios de cobro BBVA: analizar los requerimientos de contratación de nuevos medios de cobro para PYMES como QR y cobros contactless para comunicar las ventajas y crear un flujo acorde a las necesidades.
• Flujo de uso medios de cobro BBVA: diseñar flujos de cobro que escalen con la adquisición de nuevos medios de cobro y funcionalidades que mejoran la actividad comercial y financiera de las PYMEs.
• Diseño sección de reportes de ventas BBVA: entender bien los valores que nuestros clientes necesitan para entender sus ventas y diseñar una plataforma cercana con datos útiles.
• Fichas de producto web pública BBVA: organizar un Content Framing para estandarizar la estructura del storytelling en las diversas fichas de producto de medios de cobro de BBVA en LATAM.🛠️Herramientas y.

Málaga - Madrid

- I led a team of 4 UX/UI professionals with Junior and Middle Senior seniority. I organised and managed the task backlog, and client meetings, tracked the digital product's progress, and provided quality feedback.- I designed and executed digital experiences for responsive websites and mobile applications in collaboration with development, design.

Málaga, Andalucía, España

- I designed and implemented a creation model based on Content First, involving early participation in UX Writing, crafting a style guide for cohesive writing, and providing training on the role, quality, and how to give and receive feedback.- I conceived digital experiences for the responsive websites and mobile applications of Tiendanimal and Kiwoko.

Buenos Aires, Argentina

- I analysed, designed, and implemented experiences and content for the responsive website and app of Mercado Libre, targeting sellers, suppliers, and Mercado Libre employees.- I estimated timeframes and priorities using Gantt charts and task backlogs.- I worked on end-to-end projects with design, product, development, CX, and research teams to understand.

Provincia De Buenos Aires, Argentina

- I analysed, designed, and implemented experiences and content for the web and app of Mercado Libre, targeting sellers and the Mercado Libre Catalog team.- I worked on end-to-end projects with design, product, development, CX, and research teams to understand the problem, devise solutions, propose, gather feedback, iterate, and roll out.- I conducted.

Argentina

- I devised creative concepts for digital and 360º campaigns, encompassing advertising assets for social media, banners, guerrilla marketing, television, and radio, among others, for various brands.- I planned, created, scheduled, and monitored digital content on social media platforms such as Facebook, Twitter and audiovisual content for YouTube.- I.

- Conception and creation of digital and 360º campaigns for accounts such as MetLife LATAM, Cencosud, Monsanto, Huesped Foundation, and Coca-Cola...- Creation, writing and review of digital content for different Social Networks.- Conception for events organized by the agency. Script writing for audiovisual pieces and audiovisual edition for sketching.

Product Design

Creative Process Enabler, Design And Visual Communications, General

Activities and Societies: Curso donde aprendi las técnicas de Desing Sprint para facilitar la creación de una propuesta de diseño.

Degree In Advertising And Public Relations, Communication

Activities and Societies: Workshop of Creativity applied to real cases, Photography group.5-years degree where I could develop my criteria.

Visual Merchandising, Visual Merchandising, Design.

Understanding and practices of the diferent techniques to optimize the commercial space. Studying how to reach the sales objectives and.

Annual Advertising Creativity Workshop, Advertising

Activities and Societies: Elaboración de carpeta.Graduated in the Annual Advertising Creativity Workshop where I developed my skills in.

Fpo Technical Specialist In Graphic Design And Layout, Graphic Design

Activities and Societies: 424 hour FPO taught by the Forinsur Academy of Cádiz, from 07/16/12 to 11/28/12. General Structure of the.