Dr. Anuj Kumar works as Head of Research and Associate Professor, at Rushford Business School, Switzerland. He is also associated with INTI International University, Malaysia as a Research Fellow (Honorary Role). His significant thrust areas are marketing, international business, and general management. He has completed an M.Sc. in International Business from University College Dublin, Michael Smurfit Graduate Business School, Ireland (Ranked among the top 200 colleges of the world – QS World ranking). He has completed PhD from Aligarh Muslim University (Central University). He has published research papers in reputed SCOPUS/Web of Science/SCI/ABDC/UGC Care Journals. Dr. Kumar has over eighty publications (Scopus- 48, ABDC- 25, Web of Science- 20, SCI-3). He also has three e-books and five book chapters to his credit (two are Scopus-indexed). He has published several cases in Emerald Emerging Case Studies (Scopus), International Social Science Journal (ABDC-B and Scopus), Small Enterprise Research (Scopus and Web of Science), Case Centre-UK, and other reputed Scopus, ABDC, and Web of Science journals. He has three internationally granted patents by South Africa and one patent granted by the Indian Government. Dr. Kumar has more than 1345 citations on Google Scholar with an h-index (18) and i10-index (30). He has 935 citations on the research gate with an h-index of 18 (Research interest -785). In the Scopus database, Dr. Kumar has 255 citations with an h-index of 9. He has attended/organized more than fifty conferences (National/International/ICSSR/AICTE) and 40 FDPs. Dr. Kumar has been invited as session chair, resource person, keynote speaker, and judge at various conferences in India and outside. He is also invited to guest lecture series at Vietnam National University, Hanoi, University College Dublin, and other foreign universities. He also got a grant for a major research project from the Indian Council of Social Science Research (ICSSR) in the capacity of the co-project investigator. He has handled various Scopus/ABDC/Web of Science journals as a Special Issue Editor. He is also a reviewer in several Scopus/ABDC/ABS journals. He is the India Country Head for International Management Review (UGC-CARE-I). He received several academic awards/recognitions- Best Researcher, Outstanding Academician, Dynamic Leader, Best Mentor, Young Achiever award, etc. He has also received an Outstanding Achiever award at Mahsa University, Malaysia. Overall, he is a very dynamic, creative, and positive individual.