Anuj Saxena

Anuj Saxena Email and Phone Number

Regional Sales Manager at Devyani Food Industries, Ex Bisleri, Ex AWL, Ex GPI @ Devyani Food Industries Limited
Anuj Saxena's Location
Ludhiana, Punjab, India, India
Anuj Saxena's Contact Details

Anuj Saxena personal email

n/a
About Anuj Saxena

Seasoned FMCG Professional | 17+ Years of Expertise in Channel Sales, Distribution Management, and Team Leadership.

Anuj Saxena's Current Company Details
Devyani Food Industries Limited

Devyani Food Industries Limited

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Regional Sales Manager at Devyani Food Industries, Ex Bisleri, Ex AWL, Ex GPI
Anuj Saxena Work Experience Details
  • Devyani Food Industries Limited
    Regional Sales Manager
    Devyani Food Industries Limited Apr 2024 - Present
    Meerut, Uttar Pradesh, India
    Managing the NCR, UP West & Uttrakhand with the team of 1 Zonal Manager, 3 ASMs, 15 Sales Executive and 40 PSRs.Spreadhead the 44 crore turnover annually with 2 Depo, 5 Super stockists and 56 distributors who cover around 6000+ outlets .
  • Bisleri International Pvt Ltd
    Branch Sales Manager
    Bisleri International Pvt Ltd Mar 2023 - Mar 2024
    Ludhiana, Punjab, India
    • Managing 2 franchisees business (Punjab and Jammu) with the annual turnover of 110cr. Supervised the team of 60+ members comprised ASMs, Executives/ Offices and franchisees team.• Restructured Punjab RTM by appointing HUBs in semi urban areas also increased the outlet base from 14K to 22K+ within 1 year for sustainable business growth• GTM & RTM designing also ensures infrastructure expansion & development.• Planning & implementing sales promotional activities in collaboration with marketing team.• Formulating business development strategies to develop market share for achievement of revenue & profitability. • Overseeing the P&L lines of the franchise and advise/influencing him to make necessary intervention • Sales forecasting and stock management at all levels for smoother market operation• Drive & track the sales through SFA & DMS and maintain optimum KPI of the team.
  • Bisleri International Pvt Ltd
    Area Sales Manager
    Bisleri International Pvt Ltd Oct 2021 - Mar 2023
    Hisar, Haryana, India
    • Managing the GT & HORECA channel with 30 distributors in 5 districts with a turnover of 14 crores in a year.• Mentoring, training & monitoring the 4 Sales Executive, 6 Sales Officers & 16 PSR’s.• Monitoring and tracking the KPIs of channel partners & sales team.• Formulating Sales Plans, effective utilization of the trade schemes, and BTL sales promotional activities in collaboration with marketing team. • Formulating & establishing new brand launches, tracking sales, and implementing promotional schemes to drive the business.• Gaining market share by ensuring infrastructure development (new key outlet addition)
  • Adani Wilmar Limited
    Area Sales Manager
    Adani Wilmar Limited Sep 2020 - Oct 2021
    Meerut, Uttar Pradesh, India
  • Godfrey Phillips India Ltd
    Senior Assistant Manager
    Godfrey Phillips India Ltd Nov 2010 - Sep 2020
    Meerut Area, India
    • Managing distribution network of all categories (Cigarette, Chewing, Confectionary & Tea) Comprising of distributors, dealers & retailers.• Identifying and capitalizing new avenues by increasing the distribution reach for developing the sales of all markets across all categories• Managing 5 distributors with an annual turnover of Rs.24 Crore in the zone with team size of 5 Team leaders & 26 DSMs.• Track & analysis the KPIs of the front sales team. • Conduct the promotional activities with the collaboration with trade marketing team.• Key accounts & rental outlets management & adhering to the SOP for building a better brand image.
  • Max New York Life Insurance Co. Ltd
    Manager Sales
    Max New York Life Insurance Co. Ltd Feb 2008 - Nov 2010
    Moradabad Area, India
  • Ub Group
    Summer Intern
    Ub Group May 2006 - Jun 2006
    Lucknow, Uttar Pradesh, India

Anuj Saxena Skills

Team Management Business Development Management Sales Market Research

Anuj Saxena Education Details

Frequently Asked Questions about Anuj Saxena

What company does Anuj Saxena work for?

Anuj Saxena works for Devyani Food Industries Limited

What is Anuj Saxena's role at the current company?

Anuj Saxena's current role is Regional Sales Manager at Devyani Food Industries, Ex Bisleri, Ex AWL, Ex GPI.

What is Anuj Saxena's email address?

Anuj Saxena's email address is an****@****odi.com

What schools did Anuj Saxena attend?

Anuj Saxena attended Apj Abdul Kalam Technological University, Hindu College Moradabad.

What skills is Anuj Saxena known for?

Anuj Saxena has skills like Team Management, Business Development, Management, Sales, Market Research.

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