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Anup Pradhan is listed as Vice President - Head, User Research, Insights and Behaviour Science at Swiggy, based in Bengaluru, Karnataka, India. AeroLeads shows a work email signal at generalmills.com and a matched LinkedIn profile for Anup Pradhan.
Anup Pradhan previously worked as AVP - Head, Research and Insights at Swiggy and Director - Head, Research and Insights at Swiggy. Anup Pradhan studied at I Masters In Marketing I.
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AeroLeads found 1 current-domain work email signal for Anup Pradhan. Compare company email patterns before reaching out.
Senior Insights Executive with ~16 years of experience & proven ability to integrate insights with the strategy, business, and product development, across tech & consumer goods domain. Adept at building consumer backed solutions and being agile to pivot as per the dynamic landscape. Expert at deploying traditional research tools and mining insights for outcomes that integrate different data sources, deliver actionable insights for business growth.Consistently acknowledged for a transformational approach to drive change, achieve results and champion the customer voice across all levels of decision making - working directly with CXOs and senior business leaders.
Listed skills include Market Research, Strategy, Customer Insight, Brand Management, and 11 others.
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A career timeline built from the work history available for this profile.
Bengaluru, Karnataka, In
Head the Central User Research and Consumer Insights function for Swiggy across business lines. Setting up the Behaviour Science unit working with the Product and Design teams to decode consumer behaviour and translate it into actionable outcomes.
Bengaluru, Karnataka, In
Set up and scaled the cross-functional Insights department to work with multiple stakeholders and different customer profiles.Working on the mandate for Product, Business and Operations teams across Swiggy business lines.
Bengaluru, Karnataka, In
Set up the research and insights function at Swiggy.
San Francisco, California, Us
Led the Research and Insights function for Rides and EATS business for India SA.• Set up the Insights function for Uber India market that was responsible for delivering customer insights which lead to growth-oriented outcomes for business and represent the voice of the customer in decision making. • Responsible to design research across traditional, digital and analytics toolkit and engage with global/ local stakeholders to develop world-class experience for Riders, Driver partners and Eaters.• Led a wide spectrum of research - Product Research, Customer Satisfaction, Product Architecture, IMC, KPI measurement, New product launches, Global research.
Minneapolis, Minnesota, Us
• A consumer advocate in business decisions, connecting insights with broader business projects & build a consumer-centric strategy for business objectives. • Made recommendations to influence marketing decisions, understand consumer profiles and drive brand strategies across cross categories (Ready to cook – Atta – Packaged Cakes and Biscuits – Ice creams) and cross country landscapes in Asia.• Worked with cross country retail audit data to assess market share performance and provide tactical guidance to build shopper strategies nuanced to market landscapes. • Pioneered entrepreneurial qualitative techniques for charting consumer-centric innovation and need state identification.
New York, Ny, Us
• Led the West India business; responsible for client engagement, technical guidance on the Retail Audit service.• Worked with senior client stakeholders and provided leadership across Data Quality, Coverage Exercises & Growth mismatches for key clients including Unilever, P&G, Marico, Colgate, J&J, Godrej, Mondelez.
New York, Ny, Us
• Led the RB account for India, Middle East and South East Asia market. • Worked closely with CMI Heads and Marketing stakeholders to deliver winning innovations across personal care, household care, deliver superior client experiences, and ensured profitable business engagements for the region. • Provided consulting on potential on new launches, evaluated communication and product through primary research and bases proprietary tools.
Kolkata, West Bengal, In
• Developed and implemented brand planning, including brand strategy, marketing plan & research, business tracking, competition analysis for Emami’s Fast Relief ointment.
New York, Ny, Us
• Joined as part of a team to develop the Nielsen Innovation Consulting business for leading packaged consumer goods multinationals and Indian companies. • Analyzed research data using BASES industry-leading forecasting models to consult on a range of business issues, including innovation strategy, concept & marketing plan optimization.
Other employees you can reach at swiggy.com. View company contacts →
Deepak Maloo
Colleague at SwiggyBengaluru, Karnataka, India
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VV
Vivek Vasvani
Colleague at SwiggyBengaluru, Karnataka, India
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Nitesh Garg
Colleague at SwiggyHyderabad, Telangana, India
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MS
Malini Sengupta
Colleague at SwiggyKolkata, West Bengal, India
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AT
Abhay Tejpal
Colleague at SwiggyBengaluru, Karnataka, India
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SB
Swapnil Bajpai
Colleague at SwiggyBengaluru, Karnataka, India
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KM
Kaushik Mour
Colleague at SwiggyBengaluru, Karnataka, India
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PJ
Parag Jain
Colleague at SwiggyBengaluru, Karnataka, India
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BN
Beenish Nusrat Khan
Colleague at SwiggyMumbai, Maharashtra, India
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SM
Saumil Maheshwari
Colleague at SwiggyMumbai, Maharashtra, India
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Quick answers generated from the profile data available on this page.
Anup Pradhan works for Swiggy.
Anup Pradhan is listed as Vice President - Head, User Research, Insights and Behaviour Science at Swiggy.
AeroLeads has found 1 work email signal at @generalmills.com for Anup Pradhan at Swiggy.
Anup Pradhan is based in Bengaluru, Karnataka, India while working with Swiggy.
Anup Pradhan has worked for Swiggy, Uber, General Mills, Nielsen Company, and Emami Ltd.
Anup Pradhan's colleagues at Swiggy include Deepak Maloo, Vivek Vasvani, Nitesh Garg, Malini Sengupta, and Abhay Tejpal.
You can use AeroLeads to view verified contact signals for Anup Pradhan at Swiggy, including work email, phone, and LinkedIn data when available.
Anup Pradhan studied at I Masters In Marketing I.
Anup Pradhan is listed with skills including Market Research, Strategy, Customer Insight, Brand Management, Integrated Marketing, Consumer Insight, Quantitative Research, and Product Development.
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