• Ensuring materials and services procured conform to the company standard and purchase order specifications, quality, and project criteria.• Liaising with the supply network team for ensuring timely productions and shipments from the factories. • Monitoring stock in transit and customs clearance progress • Updating inbound / outbound shipments trackers• Analyzing data to identify areas of supply chain operations to improve efficiency.

- Planned, managed and executed paid search, paid advertising, social, display and other paid media campaigns on Google and Facebook- Regular Optimization of the campaigns to get better lead quality- Optimizing Ad Titles & Copies for better results- Created, recommended and monitored budgets for all 13 locations across Canada.- Created weekly, monthly and quarterly analytics and conversion reports and conducted A/B testing recommendations as needed.- Monitored PPC account activity daily, weekly and monthly to provide insight on creative copy improvements and optimized CTR, conversion rates, CPA and ROAS.- Liaised with franchisees on a daily, weekly and monthly basis- Conducted Keyword analysis & planning for both paid & organic search activities- Created SEO-friendly content aligned with keyword strategies to drive organic traffic- Utilized analytics tools, such as Google Analytics and Google Search Console, to track and analyze website traffic, user behavior, and campaign performance.- Stay up-to-date with the latest PPC and SEO trends and best practices, implementing innovative strategies to maximize results.

• Engaged with a client database of 200+ via email and telephone, producing client campaign metric reports and summaries, creating and distributing electronic newsletters to 50,000+ subscribers, sharing press releases and articles to the website and driving day-to-day tasks with efficiency and confidence.• Assisted in the planning and execution of online advertising campaigns with internal account management and sales teams including social media, content production, campaigns, website updates and email marketing.• Administrator for Google Ad Manager system, trafficking ads for 200+ clients and producing campaign update reports• Lead and managed the implementation of relevant SEO, SEM optimization strategies and optimized paid Google Ads campaigns based on insights, importance and feasibility.• Conducted keyword research and provided new keyword strategies that target relevant industry-based topics.• Analyzed client social media campaigns and translated qualitative data into recommendations and insights.• Leveraging Google Analytics and Google Search console to conduct internal site search, creating custom reports and identifying top landing pages.• Managing the in-house video production department, planning shoots and handling all logistics, including crew, equipment and locations.

In this position, I worked closely with the in-house account management, editorial and sales teams to deliver on all campaign deliverables. I worked with a client database of 200+ via email and telephone, create and distribute electronic newsletters to 55,000 subscribers, traffic ads and manage day-to-day execution of administrative details as needed, including client correspondence and ensuring continued progress of project workflow with speed and efficiency.

- Planned, coordinated, implemented and finalized multiple projects according to specifications and deadlines set by project stakeholders, while making sure the project stays within budget. - Performed site surveys when necessary and lead the coordination of off-site operations from planning to execution.- Worked with the video production department to develop scripts, communicated with global and domestic production staff, on-air talent and colleagues from across – Nova Solutions’ media platforms as required to ensure the impact of content was maximized worldwide. - Developed and produced marketing creatives for clients and ensured that content was written with best SEO practices in mind. - Supervised the general daily operations of Nova Solutions, liaising with clients to ensure that their services were delivered on time and in accordance with both company and client standards.

• Collaborated with the creative team to create interesting storylines and narratives for video content.• Conducted research to gather relevant information and ensure accuracy in the scripts.• Worked closely with the production team to bring my scripts to life during video production.• Oversaw all other aspects of video production across the three FTD YouTube channels with special focus on content promotion, metrics, and analytics.• Performed management activities such as scheduling videos, planning, marketing and managing content on the FTDwebsite.• Managed multiple projects and met deadlines.

• Created content and scheduled regular, updated posts for all social media platforms for an innovative cross-platform digital film company.• Undertook research for projects in development. Assisted on location and completed production and post-production paperwork for projects including Oscar short-listed documentary film, “My Enemy, My Brother.”• Handled administrative tasks, scheduling duties and maintained records of accounts and expenses.• In-charge of coordinating company events and attendance at film screenings.

• Brought in for my ability to understand and speak the Hindi language, knowledge of which was essential to a particular show. This let me take on additional responsibilities to ensure smooth live taping and production ease for everybody else working on the show. • Also worked with the host of the show as an editor to ensure that the language used had the proper syntax to make the show’s viewing more seamless. • Worked in several positions on the crew broadcasting the GTA federal election debates, as well as the four-hour election night segment

Playing an integral role during the development process towards the launching of a new product. As a member of the crowdfunding team, working efficiently and under deadlines while at the same time upholding the quality of the work in order to ensure the smooth running of the event. Administering and monitoring content across multiple social media platforms, pertaining to the product launch in a timely and organized fashion. Continuing to develop new marketing strategies to maximize the reception from the target audience, that is expected to follow in the aftermath of the product launch.

Responsible for developing social media strategies and promoting the company across various media platforms.Involved in developing the outline, execution and co-host of the Radio Show on VoiceAmerica.com titled 'Because There's More.'​ Duties also include guest management before and after the show. Also, responsible for following up with past and prospective clientele in order to work towards furthering the company's interests.