Amanda Powell Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Sydney, Australia

Being passionate about media intelligence and what it can do for businesses has bought me back to the market leader Isentia in Sydney.Information without insight is noise. Insight without action is useless. That’s why we’ve reinvented media intelligence to make it more than a measurement tool. We call it real data intelligence. But data alone is not as valuable as the insight derived from it and our analytics software includes a range of delivery, viewing and reporting options that… Show more Being passionate about media intelligence and what it can do for businesses has bought me back to the market leader Isentia in Sydney.Information without insight is noise. Insight without action is useless. That’s why we’ve reinvented media intelligence to make it more than a measurement tool. We call it real data intelligence. But data alone is not as valuable as the insight derived from it and our analytics software includes a range of delivery, viewing and reporting options that allow you to delve into your media coverage and discover the insight within the noise. Our media intelligence software, Mediaportal, takes your media brief – the issues you are monitoring – and matches that brief against the categorised content across all media types and platforms and delivers that data back to you through a real-time view on Mediaportal, email updates, RSS feed or sent straight to the Isentia App. Sit back and take in the whole media landscape in one place or zero in on a slice of data with flexible filtering tools.Contact me if you would like to learn more and catch up over coffee! Show less

Sydney, Australia

Thanks to a partnership between Crimson Hexagon and One Small Step Collective, I was tasked to launch the Crimson Hexagon technology and brand to the Sydney market.Crimson Hexagon’s patented software has revolutionised what social data analytics can do for businesses. It allows clients to not only monitor basic social media analytics, but provides an invaluable additional layer of extracting key insights into consumers opinions, thoughts beliefs and conversation topics. The resulting… Show more Thanks to a partnership between Crimson Hexagon and One Small Step Collective, I was tasked to launch the Crimson Hexagon technology and brand to the Sydney market.Crimson Hexagon’s patented software has revolutionised what social data analytics can do for businesses. It allows clients to not only monitor basic social media analytics, but provides an invaluable additional layer of extracting key insights into consumers opinions, thoughts beliefs and conversation topics. The resulting insights provide businesses with critical data to make real-time decisions, as well as historical data for reviewing, analysing and planning creative campaigns.Responsible for selling enterprise agreements to multiple businesses head quartered in Sydney. Training and ongoing support of key clients, ensuring a deep knowledge of their business and strategic goals enabling them to use the Crimson Hexagon technology to it’s full potential.I have been fortunate enough to work with some of Australia's leading businesses including Pepsi, CBA, Channel9, JWT, Zenith Media, ASIC and many more. Show less

Singapore

Relocating from iSentia Sydney to Singapore, I enjoyed working with Singapore's leading businesses.Advising both Singapore based businesses and regional clients about how their business and brand has been portrayed and perceived both online and offline, allowing them to make strategic business decisions.Working with PR, Media, Creative and Digital agencies as well as clients directly across multiple industry sectors including Financial Services, Oil & Gas and Luxury brands.

Sydney, Australia

BuzzNumbers is Australia's leading online and social media intelligence organisation. Enabling clients to 'listen in' and respond to to what is being said about your company, brand and key issues, providing analytics and reporting through fully customisable searches.As Business Development Manager it is my responsibility to consultatively sell the BuzzNumbers suite of products including monitoring, engagement, workshops, industry reports and customised insight & strategy analysis to… Show more BuzzNumbers is Australia's leading online and social media intelligence organisation. Enabling clients to 'listen in' and respond to to what is being said about your company, brand and key issues, providing analytics and reporting through fully customisable searches.As Business Development Manager it is my responsibility to consultatively sell the BuzzNumbers suite of products including monitoring, engagement, workshops, industry reports and customised insight & strategy analysis to media, creative and digital agencies as well as corporate and government clients directly.Working with many of the top Australian businesses, I am able to offer the best solution for my clients and ensure that product delivery is of the highest quality. Show less

Sydney, Australia

Mintel is an award-winning provider of market and consumer intelligence, supporting high profile clients in key sectors such as FMCG, finance, media, retail, leisure and education.After 5 years working in London I was transferred from London to Sydney to launch Mintel ‘Inspire’ to major advertising and media agencies within the APAC region & to identify upsell opportunities across the existing portfolio.I strategically developed a consistent pipeline which ensured forecasting… Show more Mintel is an award-winning provider of market and consumer intelligence, supporting high profile clients in key sectors such as FMCG, finance, media, retail, leisure and education.After 5 years working in London I was transferred from London to Sydney to launch Mintel ‘Inspire’ to major advertising and media agencies within the APAC region & to identify upsell opportunities across the existing portfolio.I strategically developed a consistent pipeline which ensured forecasting was accurate and I was able to close multiple agreements each month.Built strong relationships with clients regionally, ensuring that I was able to deliver valuable insights, run group training sessions and retain clients annually.Took a leading role in facilitating greater alignment between global and regional clients to ensure long term relationships. Show less

London, United Kingdom

Managing the Sales and Marketing of Mintel’s global Retail & Travel & Tourism portfolio.I worked strongly with internal teams including Marketing, Inside & Outside Sales Teams and Directors globally to upsell products to existing clients and selling to new clients.Successfully negotiated a ‘exclusive’ agreements with a global agents to sell Mintel products globally enabled me to secure new business agreements in industries and countries that Mintel had not previously… Show more Managing the Sales and Marketing of Mintel’s global Retail & Travel & Tourism portfolio.I worked strongly with internal teams including Marketing, Inside & Outside Sales Teams and Directors globally to upsell products to existing clients and selling to new clients.Successfully negotiated a ‘exclusive’ agreements with a global agents to sell Mintel products globally enabled me to secure new business agreements in industries and countries that Mintel had not previously targeted.Excellent client management and relationships ensured renewal targets were hit consistently year on year. Show less

London, United Kingdom

I worked as part of a team of 12, specialising in selling market and consumer intelligence to the Retail sector.Exceeded monthly sales targets and developed relationships with key clients to ensure repeat business and a strong network.Continuously researched new business opportunities and developed superior product knowledge and analytical skills ensured I was always a high performer and a reliable team player.

Advanced Certificate In Marketing, Marketing

Passing four modules including: - Unit 1 - Marketing Planning Process - Unit 2 - Delivering Customer Value through Marketing - Unit 3.

Cim Certificate In Marketing, Marketing

Passing four modules including: - Unit 1 - Marketing Essentials - Unit 2 - Assessing the Marketing Environment - Unit 3 - Marketing.