Rakesh Ap Email & Phone Number

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

1. Experience in handling North America clients within the Financial and Banking industry2. Handled budgets of $200,000 for paid campaigns (Paid, Programmatic and Display)3. Performed Keywords research for new campaigns 4. Develop efficient campaign structures and transferred the build on to the platforms5. Planned and allocated budgets for campaigns.

Chennai Area, India

• Achievement:
• Redesigned the companies online marketing action plan to adapt to the pandemic driven dynamic business model.
• Social Media plan and advertising policies implemented were the sole lead generation channel for the whole of year 2020 and the current months of 2021.
• Created a new reporting format for web analytics monitoring and ads reporting that was easy to understand by the top management without the need for frequent meetings.
• Identified Industry trends and challenges to propose changes to the business goals for the company during the 2020 -2021 period
• Reworked on Keyword research to cover the new non-core services offered, which has created an additional lead generation channel within 3 months of service launch. Leads from this channel contributed to 5% of all leads.

Chennai Area, India

• Achievements:
• Successfully implemented a Customer Relationship Management (CRM) system to help with visibility of potential customers at various stages of their buying journey.
• Digitalised 65% of the company’s manual and paper-based work, saving time and improved productivity for the sales Team. This helped the team find hidden/missed leads follow-up and also improve customer experience at.
• Build the company’s social media and PPC campaigns from the ground up
• Achieved a 5% increase in monthly website traffic since Nov 2017
• Create multiple channels for enquiries via PPC campaigns and social Media Tasks:

Chennai Area, India

• Liaising with own retail shops to get analysis sales, inventory and customer trends data to monitor business sales strategy.
• Forecast demand to help ensure stock availability to meet current and future demands.
• Implemented new E-commerce fulfilment methods, and reduced fulfilment errors by over 80% (orders return by customers)
• Recommended and established new inventory management methods to create 100% stock visibility.
• Developed Standard Operating Procedures (SOPs) for the Inventory staff.
• Organised the flow of inventory, identified gaps and opportunities in the business process

Chennai Area, India

• Review monthly Sales and Inventory data to draft Purchase Orders (PO) accordingly
• Liaising with existing vendors and shippers to track production status and delivery deadlines.
• Analysed retail market trends and found suitable product(s) to add to our existing product portfolio.
• Raised quality and service issues with suppliers on new shipments and order(s) related issues with shippers.
• Shortlist potential vendors and drafted up contracts as per company policy.

Sheffield, United Kingdom

• Help setup and plan for meetings and event for groups of 20 to 100
• Provided excellent customer service and assisted in hosting events.
• Performed receptionist and office assistant duties.
• Helped in the managing of building facilities during my shifts

Master’S Degree, Logistics And Supply Chain Management, Merit

Activities and Societies: Swimming, Gym and Fitness This course has widened my knowledge into the trends, technologies and innovation.

Bachelor’S Degree, Information Technology

Activities and Societies: National Social Service (NSS), Open Source Programming club This course is a combination of three disciplines.