Previous positions: Sr. Director, Integrated Marketing; Director, Digital Creative Advertising; Director, Marketing Production; Senior Producer; Freelance ProducerOver the course of my tenure, I have worked with major brands in a variety of marketing and production roles, developing and executing custom convergent sponsorship opportunities. Campaigns have aligned with Nickelodeon properties including major tentpole events, TV shows, and Nick Movies, across numerous channels and demographics (Nick, Nick Jr., TeenNick and NickAtNite). Current Responsibilities:• Lead team of Directors and Managers focused on all pitches and campaigns which reach parents, kids, and Gen Z audiences• Serve as a point person for overarching concepts and work with Ad Sales to ensure all elements are strategic, innovative and support client objectives• Spearhead convergent proposals and RFP responses to secure new revenue• Present strategy and creative executions to clients and internal staff• Research new TV activations, digital trends, platforms and experiences which can inform marketing proposals Key Achievements: • Assisted in securing hundreds of millions of dollars in revenue in fiscal 2019 through upfront and incremental deals with key advertisers, including Hasbro, Mattel, and Walmart, with innovative custom campaigns• Mattel Barbie – Multi-platform custom program, tied to our Kids’ Choice Awards 2018, to promote their brand campaign “You Can Be Anything”; returning for the their third year in 2020• Walmart – Reinvigorated and reinvented the famous Nickelodeon Toy Run with Walmart, speaking to the whole family across linear, digital and social, for a chance to win one of three runs through the toy aisles at a local Walmart• Hasbro Power Rangers – Custom video content, promoting new products, ran on Nickelodeon’s YouTube channel in our first cobranded series with an advertising partner

I was responsible for the consumer and B2B e-mail programs, database management, product development and maintaining the look and feel of CartoonBank.com, CondéNastArt.com and TheNewYorkerStore.com. Revenue exceeded quarterly web sales goal by 15-25%, and total net web sales by 35% in 2005.

Previous positions: Promotions Analyst, Consumer Marketing, and Advertising Sales AssistantServing in various roles, I supported regional sales efforts and contributed to subscription growth through direct marketing. As the online space became a legitimate place to reach subscribers, I created and managed Hearst’s first affiliate program and all online contests and sweepstakes generated across 17 magazine titles including Cosmopolitan, Good Housekeeping, O, The Oprah Magazine, Popular Mechanics, and others.