Teach Social Media Marketing with a passion for shaping the digital marketers of tomorrow. Leveraging my extensive industry experience, I strive to provide students with the knowledge and skills they need to excel in the dynamic world of social media. My focus is on practical applications of marketing strategies, trend analysis, and data-driven decision making, all within the ever-evolving social media landscape. I enjoy teaching the power of likes, shares, and tweets to transform businesses and brands.

524 Creative is a Marietta-based marketing and advertising agency servicing local and nationally known brands for over 18 years. As a co-founder and principal I have led marketing and full corporate rebranding efforts including both digital and traditional media. I advise executives on strategy, lead teams, and manage full projects and budgets. 524 has won numerous MarCom, Communicator, Davey and Ava awards. Some project highlights include:● Completed multiple successful rebranding initiatives● Fully rebranded Westin Rio Mar resort to the Wyndham brand in six weeks. Developed strategy, marketing materials, direct mail/email announcements, and on-site signage. Managed $1M+ media budget and produced creative for a nationwide ad campaign. ● Designed & executed a rebranding, social media and email marketing initiative for Henry’s Louisiana Grill resulting in 200%+ increase in Facebook followers, 17% one year increase in newsletter subscribers, 15% revenue increase. They expanded seating by ~50% to accommodate demand.● Designed a back-to-school vaccination Facebook campaign for Cobb & Douglas Public Health that reached over 20K viewers and increased vaccine appointments by 25%.● Rebranded Town Center Community Improvement District, developed new logo, site and marketing materials. Managed social, PR, events, etc. ● Completed an extended engagement for Millenia 3 to create new brand, logo, corporate identity, messaging, site, collateral, tradeshow booth, signage, and ads. ● Developed content/ads in USA Today, NYT, Chicago Tribune, Travel & Leisure, Caribbean Travel & Life, Meetings & Conventions, AAA’s Going Places, Atlanta Business Chronicle, Atlanta Magazine,