April Mcpherson

April Mcpherson Email and Phone Number

Marketing Strategist ★ Project Manager ★ Social Media Specialist @ Majority Strategies
jacksonville, florida, united states
April Mcpherson's Location
Wilmington, North Carolina, United States, United States
April Mcpherson's Contact Details

April Mcpherson work email

April Mcpherson personal email

n/a
About April Mcpherson

Dynamic Marketing Professional with a well-rounded academic foundation and diverse professional experience. I hold a Bachelor's Degree with a double major in Communication and Sociology from Florida Atlantic University, accompanied by a Masters Degree in Social and Emerging Media Marketing from the University of Tampa.Over the years, I have honed my skills in crafting and executing effective communication strategies, engaging audiences, and managing campaign marketing dynamics. My experience with the Republican Party at various levels has allowed me to understand the complexities of the political marketing landscape and how to successfully navigate it. I've had the opportunity to work on numerous marketing campaigns, developing strategic solutions and contributing to significant victories. Including being instrumental in raising over $200 million in 2023 through strategic marketing initiatives, including multiple campaigns that raised over $8 million in one day.In parallel to my political marketing pursuits, I've expanded my professional horizon by managing social media strategies for a diverse range of businesses. This experience has deepened my understanding of audience behaviors, enhanced my content creation abilities, and sharpened my skill at building impactful online presences for brands.Always eager to connect with like-minded professionals and organizations. Currently looking for new opportunities!

April Mcpherson's Current Company Details
Majority Strategies

Majority Strategies

View
Marketing Strategist ★ Project Manager ★ Social Media Specialist
jacksonville, florida, united states
Employees:
105
April Mcpherson Work Experience Details
  • Majority Strategies
    Project Manager
    Majority Strategies May 2024 - Present
    As a Project Manager at Majority Strategies, I have managed high-stakes projects across print, mail, mobile, digital, and web platforms. Overseeing more than $2 million in campaigns, I played a key role in enhancing candidate visibility and voter persuasion. My work focused on streamlining workflows, refining deliverables, and ensuring alignment with client objectives, ultimately contributing to significant campaign victories. This role has allowed me to deepen my expertise in navigating complex political marketing strategies and delivering impactful results under tight deadlines.
  • Campaign Inbox
    Account Manager & Marketing Coordinator
    Campaign Inbox Feb 2023 - May 2024
    As an Account Manager at Campaign Inbox, I managed high-profile accounts for clients at the legislative and presidential levels, including the Donald J. Trump for President 2024 campaign. Serving as the primary liaison between client teams and the company, I crafted persuasive fundraising emails and texts, leveraging political strategy, data analytics, and compelling storytelling to engage over 10 million contacts. My efforts were instrumental in raising over $200 million in 2023, including multiple campaigns that generated over $8 million in a single day.
  • Redevelopment Management Associates (Rma)
    Marketing Coordinator
    Redevelopment Management Associates (Rma) Aug 2022 - Mar 2023
    West Palm Beach, Florida, United States
    Working as Marketing and Events Manager in the West Palm Beach CRA I supported economic development goals for the city and Redevelopment Agency by planning and executing city-wide events, while also strengthening the economic viability within the city by building and maintaining good relationships with private businesses and public agencies. I focused on analyzing existing economic situations relative to business attraction and expansion and reviewing modern techniques for business attraction & retention among sensitive and controversial issues. While also being in charge of writing, editing, and publishing content to share on city social media profiles and partner channels, including a city-wide monthly email campaign with over 50,000 recipients.
  • The American Freedom Tour
    Social Media Manager
    The American Freedom Tour Mar 2022 - Mar 2023
    The American Freedom Tour with President Donald J. Trump was a celebration of faith, family, unalienable rights and God-given American freedoms, providing educational events that promote freedom and conservative ideas to shape opinions and culture nationwide (Trump 2024's campaign tour prior to announcing 2024 candidacy).At The American Freedom Tour, I served as Social Media Manager, curating and managing daily content across seven social media channels to build a cohesive and impactful online brand presence. Leveraging data-driven strategies and timely, relevant themes, I significantly increased audience engagement, achieving an 86.3% growth in Instagram followers within 60 days and maintaining a 67.9% engagement rate. My work included creating viral content that expanded brand awareness among target demographics, contributing directly to the tour events consistently selling out.
  • Street Laced Marketing & Promotions, Inc.
    Social Media Coordinator
    Street Laced Marketing & Promotions, Inc. 2021 - Jan 2023
    Tampa, Florida, United States
    At StreetLaced I developed and curated engaging content to advertise and recap various events for social media platforms inducing Facebook, Twitter, & Instagram. I also served as the on-site event coordinator for Tampa Bay Buccaneers NFL events #BucsBeach events, with an average of 50,000 attendees per event & produced live social media content.
  • Coastal Properties Group & Christie'S International Real Estate
    Digital Marketing & Social Media Manager
    Coastal Properties Group & Christie'S International Real Estate Nov 2021 - Aug 2022
    Tampa, Florida, United States
    As Digital Marketing Manager I was the go-to person for all design and execution of social media strategy across company Facebook, LinkedIn, Instagram, ad Youtube and well as for over 100 Relators. This included curating content, creating custom graphics, and actively contributing to the brand community by responding to direct messages, comments, and resharing tagged content. I also created launch custom curated email marketing campaigns using MailChimp for 100+ advisors.
  • Riddle & Bloom
    Amazon Prime Student Campus Manager
    Riddle & Bloom Aug 2020 - Mar 2021

April Mcpherson Skills

Public Relations Communication Public Speaking Team Leadership Customer Service Social Media Marketing

April Mcpherson Education Details

Frequently Asked Questions about April Mcpherson

What company does April Mcpherson work for?

April Mcpherson works for Majority Strategies

What is April Mcpherson's role at the current company?

April Mcpherson's current role is Marketing Strategist ★ Project Manager ★ Social Media Specialist.

What is April Mcpherson's email address?

April Mcpherson's email address is ap****@****pgi.com

What schools did April Mcpherson attend?

April Mcpherson attended University Of Tampa, Florida Atlantic University.

What skills is April Mcpherson known for?

April Mcpherson has skills like Public Relations, Communication, Public Speaking, Team Leadership, Customer Service, Social Media Marketing.

Who are April Mcpherson's colleagues?

April Mcpherson's colleagues are Katie Rawlins, John Scott, Benjamin Hudson, Bec Williamson, Tom Whatman, Erick Lima, Ali Rogel.

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