April Stephenson Email and Phone Number

Forwarded operational processes to maximize the Sales Team’s efficiency through managing Salesforce usage and working with cross-functional teams including finance, data, legal and IT while driving business objective completion.• Collaborated daily with Sales Leadership and team to optimize team’s performance resulting in a 53% increase in closed business and a 200% increase in average deal size year over year.• Oversaw a group move through an interim invoicing program in preparation to pilot an Informa-wide automated invoicing system that required ongoing attention and feedback to the developers.• Identified and resolved gaps, enhancing Sales and Operational processes and providing solutions to leadership.• Integrated sales and campaign management tools with Salesforce, improving data integrity and client experience.• Partnered with Marketing, Business Development, and Sales Enablement to ensure consistent lead flow, event collateral, and training.• Managed Sales Operations team and their continuous projects that included sales order oversight, sales territory and top prospect maintenance, process creation, and Salesforce data care.

Managed operational, marketing, trade show participation, and proposal processes for the Business Development team.• Provided key support to Chief Development Officer, managing business goals, initiatives, and marketing projects.• Ensured the timely completion of marketing projects, promoting company initiatives through a variety of channels.• Consolidated multiple proposal and presentation processes into one centrally utilized system.• Owned master trade show calendar and timetable for deliverables to meet team’s needs for success participation in regional and national events.• Collaborated with cross-functional teams to complete projects, including marketing, finance, operations, and IT.

MCC Roof and Miears Construction is a residential and commercial roofing and general contracting company.Business ManagerCarried out all office operations, marketing, website, social media, and business development for the company.• Streamlined client management, marketing, and budgeting processes.• Built estimates and invoices for all roofing and general contracting projects managing them through closing process.• Rebuilt company website and launched social media channels building company brand and fostering client communication by increasing posts to multiple times a week.• Established marketing processes and protocols for MCC Roof including postcard campaigns, email blasts, direct marketing projects, and social media.

Oversaw sales department operations, managing projects/initiatives and a sales support team.• Managed the operations of 30-member sales team resulting in $50 million in sales.• Drove the development and maintenance of a Sales improvement and management resource built with Confluence that aided in the collaboration of a 50+ member sales team and maintained internal "wiki" for Sales on Confluence platform.• Discovered and corrected Salesforce data integrity error resulting in over $1,000,000 increase in booked and pending dollars on key accounts.• Developed and managed lead distribution process through Salesforce; determined most valuable lead sources.• Contributed as stakeholder in Goodway Salesforce and NPS projects, working with cross-departmental teams to meet project goals and timelines.• Analyzed monthly and weekly regional and individual sales reports for sales leadership, identifying trends and opportunities for growth.• Supervised three-person sales support staff for while serving as business manager to Senior Vice President of Sales.• Led planning and execution of department meetings multiple times per year ranging from leadership retreats to sales department meetings with upwards of 100 attendees.• Cross-trained with media department in industry programs to aid in campaign management and set up.• Supported Senior Sales Vice Presidents and teams managing sales initiative projects.• Distributed daily and weekly advertising and sales reports to management and clients.• Assisted with/managed projects such as prospecting list building and competitive data compilation for Sales team.• Coordinated the organization’s participation in local ad club events and arranged Account Directors client lunches and after hour events. • Played a key role in establishing this new position at company and was instrumental in on-boarding and maintaining account records for McDonald's when it was brought on and helped it grow into a multi-million-dollar account.

Acted as an extension of the technology department to ensure continuity of district methods, procedures, and direction on campus while providing day to day technical support to staff and students.• Managed care and upkeep of all technology-computers, iPads, printers, phones, websites-for elementary school.• Responded to work order requests and provided first level technical support for end user devices.• Coordinated grading and report card processes throughout the school year.• Continually explored programs, websites, and iPad apps that would support teacher and student educational goals.