Arana (Gg) Anantachina Email & Phone Number

Bangkok City, Thailand

Bangkok

Strategic Foresight, Design Thinking, Lean Startup and Business Design as a strategy to create business innovation

Bangkok City, Thailand

The future economy needs empathetic entrepreneurs who can imagine a new system that is better for people and society before translating the purposeful vision into sustainable businesses. We believe integrating design mindset and skills into the entrepreneurship learning journey will help us build the next-gen empathetic entrepreneurs who think towards future people and societal values.

Bangkok Metropolitan Area, Thailand

into® is a team of diverse, multi-lingual, qualified Local Experts who live and work up-close within communities throughout the world. We research people’s attitudes and behaviour in their local language and develop strategies for businesses within the context of cultural influences, regional trends and wider worldwide patterns.

London, Bangkok

A Fintech startup project initiated to encourage a cashless world in Thailand. Muse - Enjoy budgeting and control your moneyMuse’s vision is to enable people to easily access data, enjoy learning financial insights and critically make spending decisions toward a better financial health by utilising data to empower learning behaviour and knowledge creation.Find us at www.allaboutmuse.com

London, United Kingdom

Working in MEU Design Operations Team - Initially develop Imagery Optimisation project for e-commerce market including UK, FR and GE- Standardising and optimising Design Operations in the e-commerce market environment (MEU) by exploring the best practice to create a fundamental design guideline and user experience

London, United Kingdom

Strategic Brand Development, working as a Researcher, Strategist and Designer.– Consumers interview and insights analysis– Market research and trends/ drivers anticipation– Brand concept development including narratives and strategic communication design

London, United Kingdom

Researching through work placement, asking questions about the methods (speculative critical design, scenario planning) in foresight and how they benefit leadership to envision future and anticipate innovation.

Bangkok Metropolitan Area, Thailand

- Responsible for packaging design and in-store communication (Path to Purchase) for Nestlé’s brands including Milo, Nesvita, Bear Brand, Carnation, Cerelac, CPW and Corporate.- Create new initiative ideas and develop Point of Sale materials design- Manage and coordinate design projects between marketing managers, agencies and suppliers- Join regional Sales team on the field observation as part of Shopper Activation team (CCSD)- Participate in consumer research session for NPD project (focus group, interview and field research)

Bangkok Metropolitan Area, Thailand

- Designed monthly promotion booklets for Power Mall Department Store (Client: The Mall Group Company Limited)- Created concept and designed “True Thailand” book project(Client: True Corporation Public Company Limited)- Developed creative ideas for “Wake Up Thailand Campaign”(Client: iCARE Creative Social Agency, Magnolia Quality Development Corporation)

Bangkok Metropolitan Area, Thailand

Bangkok Metropolitan Area, Thailand

Master Of Arts - Ma, Innovation Management, Distinction

Bachelor Of Industrial Design – B.Id, Industrial Design

Activities and Societies: