Senior Software Engineer
Current● Led the comprehensive development and management of a custom CRM platform (Live-Chat, Helpdesk, Analytics) to consolidate customer information, resulting in a 20% increase in sales and a 50% reduction in support workload. Coordinated cross-functional teams (front-end, back-end, and UI/UX) to ensure successful project delivery.● Directed the full-stack development of an integrated Live Chat feature with Analytics, scoring customers based on engagement metrics. This led to a 20% increase in sales conversions. Designed a user-friendly interface resembling popular messaging apps, including voice messaging, to ensure high user engagement and satisfaction (Java/AWS Translate API).● Managed backend optimization to support efficient data processing and real-time communication. Implemented Pusher for instant notifications, reducing response times by 30%. Transitioned cloud storage from Amazon S3 to Cloudflare R2, achieving cost-effective file management.● Enhanced the Help Desk system to improve operator response, incorporating automated solutions for frequent inquiries, reducing resolution time by 40%. Integrated multiple email services (Amazon SES, Postmark) for reliable email notifications, allowing users to respond via email directly into the ticketing system.● Coordinated the synchronization of the Analytics module with Live Chat and Help Desk, providing operators with comprehensive customer data, including purchase history, engagement scores, and country information. Improved support efficiency by 35% using JavaScript, browser storage, and Cloudflare Worker (NodeJS) for high performance and minimal site load impact.