- Responsible for new business development of bespoke Packaging & P.O.S. solutions based on Paper/Cardboard/Plastics (PMMA, PS, PVC, etc) and other durable materials (wood, metal, forex, led/lcd).GRIFA designs and manufactures highly innovative:- Free/Floor-standing Displays, Totems, Shelf talkers, Holders, In-store theatre, Illuminated wall units, Digital signage for multiple sectors (food&beverage, pharmaceuticals, beauty, fashion, electronics and mechanics) and channels (GDO… Show more - Responsible for new business development of bespoke Packaging & P.O.S. solutions based on Paper/Cardboard/Plastics (PMMA, PS, PVC, etc) and other durable materials (wood, metal, forex, led/lcd).GRIFA designs and manufactures highly innovative:- Free/Floor-standing Displays, Totems, Shelf talkers, Holders, In-store theatre, Illuminated wall units, Digital signage for multiple sectors (food&beverage, pharmaceuticals, beauty, fashion, electronics and mechanics) and channels (GDO, groceries, pharmacies, retail, etc.)- Prioritising and selecting best opportunities for the business to maximise sales, facilitate revenue growth and customer selection (Italy, Germany, France, Switzerland, Netherlands, UK)- Gather market intelligence on trends, customer expectations, and competitive activity- In close collaboration with the Technical Development, provide personalized and innovative solutions to suit customers’ requirementsGrifa Spa was established in 1967 as a box-factory for the production of handmade cases and gift-boxes. Nowadays the company extends on an area of 10,000 square metres, with 50 employees, delivering its market leading customers with a wide range of solutions.www.grifa.itISO 9001 Quality Certification - ISO 14001 Environmental Certification - FSSC ISO 22000 - Sedex/Smeta Show less

- New brand image planning, activation/implementation and related off line and on line advertising campaign (logo, marketing and sales materials, web site re-styling and re-launch with SEO and SEM optimization, digital and direct mktg campaigns)- Responsible for corporate and product communication, above (press, adv) and below the line (social media, newsletters and targeted e-mails to customers, 3rd party endorsement and awards, public relations, internal comms, point of sales adv… Show more - New brand image planning, activation/implementation and related off line and on line advertising campaign (logo, marketing and sales materials, web site re-styling and re-launch with SEO and SEM optimization, digital and direct mktg campaigns)- Responsible for corporate and product communication, above (press, adv) and below the line (social media, newsletters and targeted e-mails to customers, 3rd party endorsement and awards, public relations, internal comms, point of sales adv, merchandising) - Co-marketing, senior customer and b2b/b2c relations development and management- Work with Investigators to develop research materials which may include questionnaires, data collection instruments, and educational materials- Manage project/study database(s) to ensure maximum effectiveness- Training Course(s) programme development, project management, staff coordination, Quality Assurance, reporting- In-house Seminars organization and management (Top Italian Scientist Seminar Series)- Events Management (FISV 2014, Telethon) and external relations Show less

- Corporate communication management and strategic planning (above and below the line)- Co-marketing, senior customer and b2b relations development and management- New business development (THECA line Launch: marketing plan, brand positioning and benchmarking, product development, quality control, palettes, adv material, media campaign planning and activation/implementation, consumer and retail fidelization)- Export distributors/resellers relations management and contract… Show more - Corporate communication management and strategic planning (above and below the line)- Co-marketing, senior customer and b2b relations development and management- New business development (THECA line Launch: marketing plan, brand positioning and benchmarking, product development, quality control, palettes, adv material, media campaign planning and activation/implementation, consumer and retail fidelization)- Export distributors/resellers relations management and contract negotiation (Germany, Spain, Russia, Belarus, Brazil, EEAU, Singapore, Capo Verde, Nigeria)- Monitor order entry, delivery schedules and compliance with company procedures- Knowledge of products, any modification to specifications and new product development updating- Events Management and external relations Show less

- Product and Corporate Communication. Above (tv, press, radio, adv) and below the line (point of sales adv, events, trade shows, gadgets) - New promotional activities & add-on sales (CDs, DVDs, books, other free/paid products sold with the newspaper) Management, including: Budgeting and forecasting analysis; Editorial content scouting and development; Pricing, product positioning, investments and commercial strategies for each promotion; Licensing and rights agreements negotiation;… Show more - Product and Corporate Communication. Above (tv, press, radio, adv) and below the line (point of sales adv, events, trade shows, gadgets) - New promotional activities & add-on sales (CDs, DVDs, books, other free/paid products sold with the newspaper) Management, including: Budgeting and forecasting analysis; Editorial content scouting and development; Pricing, product positioning, investments and commercial strategies for each promotion; Licensing and rights agreements negotiation; Benchmarking; Advertising and media campaigns- Digital marketing campaigns ("Il Messaggero Shopping")- Market Research supervision- Marketing Operations execution (Kiosk sale channel distribution)- Circulation data analysis and reporting to the management Show less

Main duties:- Brand analysis and products positioning- Direct marketing campaigns (teleselling, newsletter)- Web site advertising and traffic growth analysis- Events and Trade Fairs