Arif Khan Email and Phone Number
I'm a data-driven ๐๐ฟ๐ผ๐๐๐ต ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐ฆ๐ฝ๐ฒ๐ฐ๐ถ๐ฎ๐น๐ถ๐๐ with a passion for building and scaling businesses in the dynamic digital landscape of Saudi Arabia and the GCC. With 4+ years of hands-on experience, I've consistently delivered exceptional results, driving significan๐ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ ๐ด๐ฟ๐ผ๐๐๐ต, optimizing user acquisition and engagement, and achieving ๐ถ๐บ๐ฝ๐ฟ๐ฒ๐๐๐ถ๐๐ฒ ๐ฅ๐ข๐. ๐My journey in growth marketing began with a desire to leverage data-driven insights and innovative tactics to fuel business success. I've had the opportunity to work with diverse companies, from startups to established brands, across both e-commerce and lead generation models. I've spearheaded e-commerce launches from the ground up, achieving impressive conversion rates through meticulous planning, A/B testing, and continuous optimization. I've also built and managed profitable Shopify stores, generating substantial revenue through targeted advertising campaigns and strategic cross-selling/upselling techniques.My expertise spans a wide range of digital marketing channels, including:1. ๐ฃ๐ฒ๐ฟ๐ณ๐ผ๐ฟ๐บ๐ฎ๐ป๐ฐ๐ฒ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด: Google Ads (Search, Display, Video, PMax), Facebook Ads, Snapchat Ads, TikTok Ads2. ๐ฆ๐๐ข: On-page, Off-page, Technical Optimization3. ๐-๐ฐ๐ผ๐บ๐บ๐ฒ๐ฟ๐ฐ๐ฒ: Building & scaling online stores, conversion rate optimization (CRO)4. ๐๐ฅ๐ : Implementing automated journeys & personalized communication to boost customer retention5. ๐๐ฎ๐๐ฎ ๐๐ป๐ฎ๐น๐๐๐ถ๐ฐ๐: Leveraging insights to drive data-driven decision-making & continuous improvementI thrive in fast-paced environments and enjoy collaborating with cross-functional teams to achieve ambitious goals. I'm passionate about leveraging the latest digital marketing trends and technologies to help businesses in the KSA & GCC region thrive in the competitive online marketplace.Let's connect and discuss how I can contribute to your company's growth!
Pillars Investment Company
View- Website:
- pillars.com.sa
- Employees:
- 73
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Digital Marketing And Growth SpecialistPillars Investment CompanySaudi Arabia
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Digital Marketing SpecialistViolet Bouquet | ุจุงูุฉ ุจููุณุฌ Jan 2024 - PresentDammam, Eastern, Saudi ArabiaSpearheaded the launch and growth of the e-commerce business, implemented CRM strategies, and amplified social media presence, driving significant revenue and customer engagement.Achievements:- Spearheaded E-commerce Launch: Built the entire e-commerce business from scratch, conducting competitor analysis, trend assessment, and industry research to curate a high-performing product assortment. Implemented continuous A/B testing, achieving an average conversion rate of 3.5% within sixโฆ Show more Spearheaded the launch and growth of the e-commerce business, implemented CRM strategies, and amplified social media presence, driving significant revenue and customer engagement.Achievements:- Spearheaded E-commerce Launch: Built the entire e-commerce business from scratch, conducting competitor analysis, trend assessment, and industry research to curate a high-performing product assortment. Implemented continuous A/B testing, achieving an average conversion rate of 3.5% within six months.- Drove Revenue Growth: Generated SAR 104,000 in revenue exclusively through digital channels (Google Ads, Facebook Ads, Snapchat Ads) within six months, achieving a combined ROAS of 4.2X and maintaining month-over-month growth.- Developed CRM Strategy: Built a comprehensive CRM system for pre- and post-purchase customer contact via WhatsApp and email, implementing automated journeys, a WhatsApp chatbot, and timely broadcasts, contributing to a 24% repeat purchase rate.- Amplified Social Media Presence: Established and grew all social channels, increasing Instagram followers from 100 to 2,000 in two months and achieving an average of 2K+ views on Reels and TikTok content, driving organic reach and engagement. Show less -
Marketing SpecialistAl-Amoudi Office Furniture | ุดุฑูุฉ ุงูุนู ูุฏู ููุฃุซุงุซ ุงูู ูุชุจู Jun 2023 - PresentRiyadh, Saudi ArabiaStrategically implemented Google Ads campaigns, social media advertising, and data-driven systems to boost lead generation, brand awareness, and sales performance.Achievements:- Increased sales qualified leads (SQLs) by 20% through targeted Google Ads campaigns- Boosted brand visibility by 35% through effective social media advertising and Google Ads strategies- Implemented a comprehensive POS/ERP and data tracking system, contributing to a 12% increase in offline sales -
Assistant Growth ManagerNyumi Aug 2022 - May 2023Mumbai, Maharashtra, IndiaRevamped paid media performance, implemented SEO strategies, optimized content, and fostered internal collaboration to drive significant revenue growth and improve overall brand performance.Achievements:- Increased Google Ads revenue from 450K to 950K INR by efficiently structuring the account and optimizing search, display, and video campaigns.- Improved organic contribution by 47% through on-page optimization and resolving website technical issues, resulting in increasedโฆ Show more Revamped paid media performance, implemented SEO strategies, optimized content, and fostered internal collaboration to drive significant revenue growth and improve overall brand performance.Achievements:- Increased Google Ads revenue from 450K to 950K INR by efficiently structuring the account and optimizing search, display, and video campaigns.- Improved organic contribution by 47% through on-page optimization and resolving website technical issues, resulting in increased visibility and traffic.- Established a content loop and provided industry-related search query analysis, leading to a 28% increase in CTR on blog posts, enhancing content engagement.- Conducted bi-weekly meetings to educate internal teams on critical components essential for the success of digital campaigns, resulting in a significant 15% improvement in overall CVR. Show less -
Growth Marketing ExecutiveAsymmetrique Mar 2022 - Aug 2022Mumbai Metropolitan RegionLed media buying strategies for multiple D2C clients, focusing on optimizing marketing funnels and ad spend efficiency to achieve substantial improvements in conversion rates and revenue generation.Achievements:- Strategically led media buying for four top D2C clients, overseeing an INR 8.8 million budget while collaborating with clients and other agency stakeholders.- Identified and implemented improvements across the marketing funnel, resulting in an 18-23% increase in theโฆ Show more Led media buying strategies for multiple D2C clients, focusing on optimizing marketing funnels and ad spend efficiency to achieve substantial improvements in conversion rates and revenue generation.Achievements:- Strategically led media buying for four top D2C clients, overseeing an INR 8.8 million budget while collaborating with clients and other agency stakeholders.- Identified and implemented improvements across the marketing funnel, resulting in an 18-23% increase in the overall conversion rate for paid media and generating additional revenue of Rs 1.5 lakhs per month for Royce Chocolate.- Improved ad spend efficiency by 30% for Supple Tek through data tracking and analysis on Google Analytics, Ad platforms, CDP tools, and CRM software. Show less -
Co-FounderQuickhacks Feb 2021 - May 2022Mumbai, Maharashtra, India- Built the entire business from scratch, establishing a lean supply chain model for unique homeware and kitchenware products- Achieved INR 4.2 Lakh in sales within the first month with an ad budget of INR 48 thousand- Built a customer base of 650+ in three months through organic reach, social media, and paid promotion, with an 18% returning customer rate
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E-Commerce & Product ExecutiveOnestop Retail Pvt. Ltd. Sep 2020 - Mar 2022Mumbai, Maharashtra, IndiaBuilt and scaled profitable Shopify stores, implemented effective cross-selling and upselling strategies, and executed successful B2B and B2C campaigns, showcasing a strong entrepreneurial spirit and marketing acumen.Achievements:- Created and managed two Shopify e-commerce businesses, generating INR 35 million in combined revenue through a mix of Google search, video campaigns, and the Meta ad platform.- Devised and implemented cross-sell and up-sell strategies in the customerโฆ Show more Built and scaled profitable Shopify stores, implemented effective cross-selling and upselling strategies, and executed successful B2B and B2C campaigns, showcasing a strong entrepreneurial spirit and marketing acumen.Achievements:- Created and managed two Shopify e-commerce businesses, generating INR 35 million in combined revenue through a mix of Google search, video campaigns, and the Meta ad platform.- Devised and implemented cross-sell and up-sell strategies in the customer journey, elevating average order value by 15%.- Developed and executed end-to-end B2B and B2C campaigns, ensuring effective planning, communication, budgeting, creative asset development, and post-campaign tracking. Show less -
Graduate Rotational Internship Program (Technology)The Sparks Foundation Aug 2020 - Oct 2020Worked on different machine learning projects based on:โข Supervised learning: Regression, Classification. Unsupervised learning: Clustering, Associationโข Performed EDA using Tableau to recommend ways to improvise profit -
Founding MemberRnc Foundation May 2020 - Oct 2020Mumbai, Maharashtra, India- Co-founded an NGO to eradicate calcium deficiency in the local community- Raised INR 50,000 from friends and family to support the cause- Successfully helped 85+ children in the Jogeshwari and Goregaon areas
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Management TraineeSaint-Gobain May 2019 - Jul 2019Mumbai, Maharashtra, India- Proposed a Plan of monthly & annual appreciation program to increase the retention rate of externalvendors and 3rd Party logistics partners- Increased the Satisfaction rate of 3rd Party logistics partners by 25%
Arif Khan Skills
Arif Khan Education Details
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Logistics, Materials, And Supply Chain Management -
Finance And Financial Management Services
Frequently Asked Questions about Arif Khan
What company does Arif Khan work for?
Arif Khan works for Pillars Investment Company
What is Arif Khan's role at the current company?
Arif Khan's current role is Digital Marketing and Growth Specialist.
What schools did Arif Khan attend?
Arif Khan attended Ilam India, Bhavans College.
What skills is Arif Khan known for?
Arif Khan has skills like Presentation Skills, Operations Management, Leadership, Supply Chain Management, Management, Teamwork, Communication.
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