Ariobimo Prima R. Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York City Metropolitan Area

Southeast Asia

Explore a specific market country: Thailand (@traveloka.th).Scope: Metasearch Google Hotel Ads, Google Things to Do, Display and App Install Campaign for Flight.Key metrics: RoAS, CACRelated tools: Google Ads, Facebook Ads Manager (Meta), Apple Search Ads, Tiktok Ads, Tableau, Google Data Studio, Excel.

Southeast Asia

Traveloka is Southeast Asia's leading travel app.Under the Performance Marketing team, generating insight and data analysis on driving new user or active user growth for the Traveloka app platform (ID, VN, TH Market).Key metrics: CAC, RoAS, Uninstall Rate, CpAU (Cost per Active User).Related tools: Facebook Ads Manager (Meta), Google Ads, Apple Search Ads, Tiktok Ads, Adjust, Data.ai (App Annie), Google Data Studio, Excel.

Southeast Asia

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure, and fast online shopping experience through strong payment and logistical support.• Managed Shopee marketing campaigns throughout Google, Meta (Facebook/Instagram), and Tiktok platform. • Translated marketing objectives of double date monthly campaign from Marketing Project (Growth) team into a digital marketing campaign strategy… Show more Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure, and fast online shopping experience through strong payment and logistical support.• Managed Shopee marketing campaigns throughout Google, Meta (Facebook/Instagram), and Tiktok platform. • Translated marketing objectives of double date monthly campaign from Marketing Project (Growth) team into a digital marketing campaign strategy in various channels.• Prepared and managed campaign materials for Marketing Project (Growth) team business as usual (BAU) campaigns or initiatives.• Liaised with Brand Strategy Team to align on material pushes in various channels.• Coordinated with Social Media Team to drive the performance of organic posts.• Analyzed weekly / monthly report and conclude insight for Marketing Project (Growth), Social Media, and Brand Team to optimize campaign performance.• Worked closely with the Regional Online Marketing team in Singapore to perform and optimize local (ID) marketing campaigns.Projects: 11.11 Big Sale, 12.12 Birthday Sale, 1.1 New Year Sale, 2.2 COD, 3.3 Fashion Sale, 3.15 Consumer Day, Imlek Sale, Valentines Fair, Digital Product Segment Push, New User Affiliate Push.Key metrics: CPCV (branding campaign), CPI (app install campaign), and CPO (retargeting campaign).Related tools: Facebook Ads Manager, Google Ads, Tiktok Ads, Excel. Show less

Jakarta, Indonesia

• Assisted tier one/two campaign (double date monthly campaign).• Prepared campaign materials for Marketing Project team business as usual (BAU) campaigns.• Created weekly / monthly report for campaign optimization purposes.• Worked closely with the regional online marketing team in Singapore to perform local (ID) marketing campaigns.Projects: Big Ramadan Sale, 4.4 Shopee Pilih Lokal, 6.6 Rumah Hobi Sale, 8.8 Pesta Diskon Supermarket, 9.9 Super Shopping Day, New User… Show more • Assisted tier one/two campaign (double date monthly campaign).• Prepared campaign materials for Marketing Project team business as usual (BAU) campaigns.• Created weekly / monthly report for campaign optimization purposes.• Worked closely with the regional online marketing team in Singapore to perform local (ID) marketing campaigns.Projects: Big Ramadan Sale, 4.4 Shopee Pilih Lokal, 6.6 Rumah Hobi Sale, 8.8 Pesta Diskon Supermarket, 9.9 Super Shopping Day, New User Initiatives, Reactivation, Fashion Segment Push, and Serba Seribu. Show less

Remote

RevoU is one of the most growing online Learning Academy that trains ambitious individuals to prepare them for Indonesia's most in-demand tech jobs and accelerate their careers. • Involved in Full Stack Digital Marketing Online Program (14 weeks) as a teaching assistant who assisted several instructors coming from top tech industries namely Ruangguru, Tokopedia, iPrice, Gojek.• Performed simulation and teaching material reviews to 10 students for a deeper understanding about digital… Show more RevoU is one of the most growing online Learning Academy that trains ambitious individuals to prepare them for Indonesia's most in-demand tech jobs and accelerate their careers. • Involved in Full Stack Digital Marketing Online Program (14 weeks) as a teaching assistant who assisted several instructors coming from top tech industries namely Ruangguru, Tokopedia, iPrice, Gojek.• Performed simulation and teaching material reviews to 10 students for a deeper understanding about digital marketing.Field of teaching materials: Measuring Performance & Budget Allocation (MPBA), Marketing Analytics, Social Media Ads (Facebook), Google Ads, SEO, Content Marketing, Social Media Organic, Customer Relationship Management (Email, Push Notification, In-App) Show less

Jakarta, Indonesia

PT. Wijaya Karya Bangunan Gedung is one of the seven subsidiaries of PT Wijaya Karya (Persero) Tbk (WIKA).• Involved in the engineering and commercial division in the Revitalization of Taman Ismail Marzuki project. • In charge of analyzing the temporary steel support structure, project productivity mapping.

Jakarta, Indonesia

PT. Trans Property Indonesia is the subsidiary of CT Corp Group that focuses on the property development sector. • Involved in the construction division in the prodigious project titled Transpark @Cibubur. • In charge of quality checking and comparing work implementation to the proposed shop drawing.

Bandung, West Java, Indonesia

Course teaching assistant of SI-2141 Introduction to Transportation Engineering• Responsible for ensuring 40 course students to do their transportation problem research.• Supervised transportation engineering surveys to collect data for problem analysis.

Bandung, West Java, Indonesia

Course teaching assistant of KU-1266 Technical Drawing• Responsible for ensuring 80+ course students to know basic skills of AutoCad.• Supervised and helped course students to complete their final projects.

Master Of Science - Ms, Integrated Marketing, Marketing Analytics

Current GPA: 3.92/4.00 Covering marketing analytics, digital, and brand management

Bachelor Of Engineering - Be, 3.71/4.00

Activities and Societies: Marketing & Public Relations at Liga Film Mahasiswa, Marketing at ICEE ITB, Photography and Videography at Liga.

High School Diploma, Natural Sciences

Activities and Societies: Creative Team of Sky Avenue 2016, Student Representative Board (MPK Gatradira Adhigana) Achievements: Perfect.