Arjun Andotra Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

1)Successfully led and trained cross-functional teams in executing more than 150 impactful ceremonies, marketing campaigns, ensuring seamless coordination and delivery.2)Developed and executed comprehensive marketing project plans, meticulously monitoring progress and proactively addressing challenges to ensure the successful and timely completion of projects, contributing to the overall growth and success of the brand.3)As the Project Lead for the 19th Annual LaFontaine-Baldwin Lecture, I collaborated with stakeholders to orchestrate a highly successful event valued at $400,000.4)Skillfully managed talent acquisitions for diverse events, marketing campaigns, securing the participation of emerging influencers to elevate brand presence.5)Expertly handled talent bookings for both virtual and in-person ceremonies, identifying and engaging with over 200 local and emerging talents. Additionally, I managed AV vendor relationships, budgets, and event billing reconciliation.6)Proficiently leveraged marketing tools such as Facebook Ads, Salesforce, and Slack to optimize communication flows and foster seamless collaboration within marketing teams.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

1)Played a pivotal role in the development of conversion schedules, strategically prioritizing tasks to minimize downtime between events and optimizing marketing opportunities.2)Implemented creative concepts to enhance venue setups for shows and sporting events, consistently exceeding customer expectations, and amplifying brand presence. 3)Partnered closely with event organizers to meticulously address all technical and logistical requirements, ensuring flawless execution of high-profile events, including Toronto Raptors and Toronto Maple Leafs games, as well as concerts featuring renowned artists to maximize marketing impact.4)Played a pivotal role in the development of conversion schedules, strategically prioritizing tasks to minimize downtime between events and optimizing marketing opportunities.5)Oversaw and provided training for temporary staff in efficient conversion procedures, maintaining a superior standard of work quality and aligning with brand values.

India

1)Built and executed TikTok India’s influencer marketing framework. This included go to market strategies to get influencers to sign up on the platform, their content framework and amplification.2)Led the influencer program which resulted in a significant 10% surge in national audience engagement for the platform3)Developed and executed innovative strategies to amplify branded content opportunities, effectively diversifying the platform's content offerings.4)Proactively identified and established partnerships with regional creators to expand the platform's geographical presence and reach.5)Analyzed metrics and user data to evaluate the success of community-building efforts and adjust strategies as needed.

Mumbai, Maharashtra, India

1)Successfully managed the career of Bollywood musician Pritam, overseeing global strategies that encompassed live shows, branded partnerships, and content creation, resulting in a substantial gain 200k Instagram follower within a span of 8 months.2)Built strategies to increase streaming numbers for the artist across all streaming platforms.3)Strategically planned and executed a wide range of projects, including content licensing agreements, publicity campaigns, film music, live events, and brand endorsements from inception to completion. 4)Developed very strong relations with music labels, DSP’s, music supervisor and content creation houses.5)Expertly negotiated contracts and closely supervised the production companies, photographers, advertising agencies, clients, and talent managers across multiple projects to ensure seamless operations and achieve successful outcomes.6)Coordinated with multiple stakeholders to ensure seamless execution of live shows worldwide.

Mumbai Area, India

1)Built live touring strategies for a comedy roster of 60 artists and 15 musicians. Produced over 2,000 live shows for them2)Managed budgets for the live touring division and built P&Ls to help generate contract offers for international artists.3)Built roster-wide framework for touring which included generating technical riders, safety regulations and SOPs.

Mumbai Area, India

1)Oversaw production of live properties such as NH7 Weekender, Red Bull Tour Bus and Harley Rock Riders2)Collaborated with stakeholders such as artist, vendors, managers and venues to ensure seamless execution of events.

Mumbai Area, India

Worked in the sports and live event marketing team.

Mumbai Area, India

Worked on various advertising campaigns for BOSCH.

Bachelor Of Mass Media, Advertising, First Class

Master Of Arts (M.A.), Arts, Entertainment, And Media Management, First Class