Paperback Productions is an Austin-based production agency. Our services include Photography, Video Production, Graphic Design, and Filmmaking. We provide affordable, high quality content for brands and help them grow. Current Locations: Austin, Dallas, New York

• Implemented a cohesive visual identity and brand strategy for social media, resulting in a 300% growth in followers, over 3 million accounts reached, and 250,000+ accounts engaged within the first year• Led the planning and execution of multimedia campaigns to elevate public awareness and engagement for key agency initiatives

• Managed a $10,000 marketing budget to produce promotional content for AmeriCorps' Day of Service initiative (backed by $14.5 million in federal funding), strategically developing material to boost community outreach and engagement • Led the production of four promotional videos, including concept development, scripting, filming, and editing, ensuring alignment with AmeriCorps’ branding and messaging, resulting in heightened visibility across all digital platforms

• Handled event logistics and production for a SXSW flagship creative conference, managing technical setup, and venue coordination for a live audience of 150 industry leaders• Delivered over 200 edited photos and 10 video assets within 48 hours, capturing keynote speeches and panels for live event coverage, driving engagement and post-event promotion

• Produced a merger announcement video for Quidel and Ortho which was presented at an annual investor conference, highlighting their history, growth, and strategic alignment• Unified Quidel and Ortho's branding elements to produce a cohesive video, seamlessly blending both companies' legacy identities with the new QuidelOrtho narrative

• Developed and implemented a long-term LinkedIn marketing strategy that continues to drive growth, resulting in a sustained increase to over 42,000 followers and significantly boosting brand visibility and engagement• Led a team of 4 consultants in enhancing Verveba’s SEO strategy and optimizing its online presence, contributing to improved search rankings, increased website traffic, and a strengthened digital footprint through targeted digital marketing campaigns

• Developed marketing content and material for Mayor Ray Smith’s State of the Town Address and the Prosper Police Department, with content featured at the National K-9 Conference, enhancing public awareness and strengthening key messaging• Contributed to the launch of online campaigns targeted towards 34,000 residents for town events and celebrations, boosting community engagement through digital outreach under supervision by the Executive Director of Communications

• Worked alongside industry professionals to produce content for 13 schools within the university and over 50,000 students• Involved in all aspects of video production, including recording, editing, creating graphics, and managing digital assets

• Supervised and directed a tech crew for a 12,000-seat stadium for Dallas High School sporting events• Mentored incoming tech crew members with professional grade equipment (Daktronics Sponsored)

• Produced 12 promotional videos for NFL Hall of Famer LaDainian Tomlinson’s football training camp at AT&T Stadium, used to recruit athletes and enhance promotional efforts for future events• Coordinated pre- and post-production workflows, managing timelines, crew schedules, and equipment logistics to ensure the delivery of high-quality promotional videos on time and within budget