Participate in fiscal executive business strategy development and planning.Manage the execution of annual business objectives relative to industry market positioning, messaging strategy, and solution launches within assigned segments.Develop global commercial strategies that promote products, solutions, and services through the appropriate channels to maximize revenue and market share.Collaborate with Regional Marketing Organizations to align messaging, coordinate new… Show more Participate in fiscal executive business strategy development and planning.Manage the execution of annual business objectives relative to industry market positioning, messaging strategy, and solution launches within assigned segments.Develop global commercial strategies that promote products, solutions, and services through the appropriate channels to maximize revenue and market share.Collaborate with Regional Marketing Organizations to align messaging, coordinate new product introduction activities, and develop commercial programs associated with product portfolios, solutions, and services.Manage thought leadership, advertising, public relations, social media, digital marketing strategy, sales enablement, and internal and external communications supporting the identified market development initiatives. Show less

Focus includes Electric Vehicles, Battery Manufacturing, Tire and Rubber, and Tier Suppliers.Develop digital engagement strategies and drive outcomes against shared/agreed-upon objectives and key results with customer experience partners.Responsible for planning, budgeting, and delivery of global commercial programs/campaigns, including inbound and outbound marketing, media relations, events, sales enablement, training, and other pre-sale marketing communication… Show more Focus includes Electric Vehicles, Battery Manufacturing, Tire and Rubber, and Tier Suppliers.Develop digital engagement strategies and drive outcomes against shared/agreed-upon objectives and key results with customer experience partners.Responsible for planning, budgeting, and delivery of global commercial programs/campaigns, including inbound and outbound marketing, media relations, events, sales enablement, training, and other pre-sale marketing communication tactics.Directly and indirectly, manage project team members to deliver programs on time and within the commercial plan and budget constraints. Motivate cross-business and cross-regional teams even when such programs are outside their day-to-day tasks.Skills: Lead Generation · Annual Planning · Campaign Development · Marketing Analytics · Business-to-Business (B2B) · Campaign Strategies · Marketing Campaign Management · B2B Marketing Show less

The Global Shapers Community is a network of Hubs developed and led by young people exceptional in their potential, achievement, and drive to contribute to their communities.Born out of the World Economic Forum, the Global Shapers Community is a network of inspiring young people under 30 working together to address local, regional and global challenges. The Global Shapers Community spans 376 city-based hubs in 156 countries. In each team, Shapers self-organize to create projects… Show more The Global Shapers Community is a network of Hubs developed and led by young people exceptional in their potential, achievement, and drive to contribute to their communities.Born out of the World Economic Forum, the Global Shapers Community is a network of inspiring young people under 30 working together to address local, regional and global challenges. The Global Shapers Community spans 376 city-based hubs in 156 countries. In each team, Shapers self-organize to create projects that address the needs of their community. Shapers are diverse in expertise, education, income, and race but are united by their desire to bring about change. Show less

Co-founded startup in 2014• Led a team to execute business services, including video production, web development, graphic design, and social media management.• Identify areas of potential business growth and develop proposals for client review. • Maintain control of ad spending, content creation, and campaign development and execution.• Hold budget oversight of all marketing department expenditures. • Oversee all customer relationship management (CRM) touchpoints… Show more Co-founded startup in 2014• Led a team to execute business services, including video production, web development, graphic design, and social media management.• Identify areas of potential business growth and develop proposals for client review. • Maintain control of ad spending, content creation, and campaign development and execution.• Hold budget oversight of all marketing department expenditures. • Oversee all customer relationship management (CRM) touchpoints, including direct and e-mail marketing, business acquisition initiatives, and client retention strategies.• Manage social media marketing campaigns for seven domestic and international clients. • Provide strategic and tactical leadership for marketing plan development and implementation. • Conduct and finalize negotiations with clients and ensure mutual satisfaction on agreements. Key Contributions• Played a key role in leading the company to achieve $500K in sales within the first three years.• Successfully recruited, hired, and trained staff to drive annual sales growth by 40%.• Cultivated relationships with key service providers to grow the business portfolio and increase sales by adding animated video production and mobile app development.• Increased business through networking with local companies and nonprofits to enhance awareness of the company and its quality of work. Show less

Online Startup - Founded in 2013Manage & create content distribution across Twitter, Facebook, Pinterest, Instagram, and Blog.Ensure all content is on-brand, consistent in terms of style, quality, and tone - and optimized for user experience for digital delivery channels.Work with marketing leads on paid acquisition efforts, i.e., designing the creatives.Use social and digital metrics and work with the marketing and product teams to push performance towards specific goals… Show more Online Startup - Founded in 2013Manage & create content distribution across Twitter, Facebook, Pinterest, Instagram, and Blog.Ensure all content is on-brand, consistent in terms of style, quality, and tone - and optimized for user experience for digital delivery channels.Work with marketing leads on paid acquisition efforts, i.e., designing the creatives.Use social and digital metrics and work with the marketing and product teams to push performance towards specific goals. Monitor comparable e-commerce platforms.Map out a content strategy to support the marketing and business objectives. Show less

Trained and mentored servers and floor staff on restaurant protocols, safety procedure policies, food handling, and best customer service practices. Provided constructive feedback to the team to improve individual performance and drive customer satisfaction.Key Contributions• Memorized an extensive list of over 200 menu items and meal combinations, leading to daily sales averaging 20% higher than the company average.• Responded to customer inquiries and resolved issues… Show more Trained and mentored servers and floor staff on restaurant protocols, safety procedure policies, food handling, and best customer service practices. Provided constructive feedback to the team to improve individual performance and drive customer satisfaction.Key Contributions• Memorized an extensive list of over 200 menu items and meal combinations, leading to daily sales averaging 20% higher than the company average.• Responded to customer inquiries and resolved issues and complaints promptly. Show less

Managed the online presence of the Music Director for WKKV V100.7, including his blog and radio station website.Coordinated over 20 artist meet-and-greets for the radio station. Co-produced the first-ever Music Seminar for the radio station and assisted with media planning and growth strategies which developed into a successful annual event.

Worked directly under SVP of Artist Development and Scouting (A&R), assisting with day-to-day operations and needs.Oversaw extensive and intricate travel arrangements and all associated expenses. Created weekly email blasts detailing the latest blog, music news, and releases.

Performed competitive research on marketing initiatives run by other companies and created instructional materials for marketing reps across the US.Contributed with insight used in various campaigns for new and existing artists.

Managed artist content across the company website and social media channels and created artist data sheets and media kits. Assisted in artist promotional events across California. Helped coordinate 2009 BET Awards events throughout Los Angeles.