Dynamic Media Strategist with hands-on experience at DGPR, Express News, and Daily Jang. Skilled in crafting compelling news packages, translating articles between English and Urdu, and penning impactful letters to editors on social issues. I produced an engaging documentary on DGPR, featuring an exclusive interview with the Deputy Director, and my article, "One of the Best Initiatives in Pakistan," published in Daily Saadat, highlights my dedication to promoting social and environmental causes. I have also led an advertising campaign and conducted a thesis on the adoption of mobile journalism (MoJo) among reporters, analyzed through the Technology Acceptance Model. These projects showcase my ability to blend creativity with analytical thinking to drive innovative solutions. Passionate about leveraging media to spark meaningful conversations and drive positive change.