Arpitha L Email & Phone Number

As an SEO Specialist with over 14 years of experience, I have developed a deep understanding of search engine algorithms and digital marketing strategies. My expertise lies in crafting and executing SEO campaigns that boost organic traffic and improve SERP rankings. With a strong analytical background, I excel at dissecting website analytics to identify trends and optimize web content accordingly.ROLES:Digital MarketingExecuting digital marketing tasksCreating consistent brand messagingAnalyzing marketing campaign performancesUsing insights from past campaigns to optimize new onesEngaging with online audiencesWorking with external collaborators to bring the business and marketing goals to lifeEstablishing key performance indicators related to marketing strategiesSEO Defining and implementing keyword strategiesUpdating headlines, image alt text, and metadata to improve search engine rankingManaging tools like website and Google AnalyticsCreating SEO strategies to increase website conversionsOptimizing content to perform on search enginesConducting SEO auditsGenerating reports covering SEO practicesSocial Media Determining posting frequency on social mediaResponding to comments and repliesBuilding a strong connection between customers and the businessCollaborating with other marketing team members Building social media strategy to increase awareness and engagement on social mediaPPC/SEMSegmenting the target audienceEstablishing key performance metricsCreating paid advertising copyStrategizing and executing paid marketing campaigns including display advertisingAnalyzing and optimizing active paid campaignsEmail MarketingSegment and manage email listsPurge and audit email listsWrite email copyA/B test emails Derive insights from email dataCreate complex workflows and trigger campaignsOptimize sign-ups and opt-insEdit and create email templatesDevelop email marketing strategies

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  University Of Mysore

  Accounting And Finance