Dave Shaw Email & Phone Number

New York, Ny, Us

Dover, New Jersey, United States

Leading brand strategy and crafting unified messaging across all digital platforms for handheld calculators and computer-based math tools.

Madison, Nj

Responsible for executing the interactive marketing strategy for ERA® Real Estate and launching the Local Marketing concierge. Managed search marketing and online lead generation programs for ERA in addition to supporting the relaunch of the brand's luxury property site, agent career site, and franchise extranet.

Madison, Nj

Devised a social media strategy for ERA® Real Estate nationally. Helped to energize and engage the ERA community by emphasizing the brand's unique cultural differentiators and aspirational values. Spearheaded the You+ERA: A Real Match campaign, an initiative aimed at making local marketing resources readily accessible to brokers and agents, empowering them to elevate their business and extend their reach. Founded the brand's LinkedIn and Instagram personas and shared insights with executive leadership on shifting social media trends.

Verona, Nj

Enhanced sales and marketing creative and developed an online booking and event management system end-to-end.

Madison, Nj

Streamlined Google AdWords campaigns by integrating high-ranked terms and discarding low-performing keywords. Automated the data synchronization and scrubbing between e-commerce, offline sales, and inventory databases. Launched "The Spark" email newsletter.