With over 20 years of experience in the fashion and action sports market, I began my career at Rip Curl in 2000 and later worked at GSM Brasil (Billabong International SA) until 2008, where I was responsible for international communication strategies. I then transitioned into digital marketing, becoming a key player in Billabong Brasil’s award-winning e-commerce project.Currently, I hold the position of Digital Project Coordinator E-Comm, E-Commerce Operations at Rip Curl, focusing on performance dashboards, data analysis, customer relationship management (CRM), and enhancing the customer experience in e-commerce operations. My expertise also includes analytical skills, search engine optimization (SEO), and project management.Previously, I served as Digital Project Manager at Boardriders, where I specialized in optimizing e-commerce operations and integrating Internet of Things (IoT) solutions. I am proficient in English, French, and Portuguese, with a proven ability to lead innovative projects and collaborate with renowned brands such as Rip Curl, Quiksilver, Billabong, RVCA, DC Shoes, Element and Roxy.