Implemented targeted marketing campaigns and boosted referral business 10X.Improved gross profit by 22% across all brands and channels in the first year.Expanded product portfolio, launched new products with margins greater than 70%.Reinvented hospitality spaces resulting in 25% higher traffic counts and 12% greater revenue per guest.Successfully aligned production with sales expectations, reducing excess inventory by 90%.Expanded distribution into 5 new domestic markets and 2 international markets.Restructured complimentary member program; increasing member sign-ups by 20%.

Analyzed inventory positions and championed selling excess inventory, resulting in $600K in revenue.Reduced data entry time by 90% for retail transactions.Enhanced employee benefits while adding zero cost to the employer.Lowered external accounting costs by 30%.Held General and Administrative expenses in check; lowering by 10% in year 1 and 5% in year 2.Designed network bridge to second facility, saving $10K/year in hardware and access charges.

Provided a strategic planning roadmap revealing millions of dollars in potential pricing power.Engaged creative resources to deliver best of class materials and collateral 10% under budget.Re-focused restaurant operations to elevate King Estate branded products, increased wine revenue by 25%.Improved margins on events by 10%.

Overhauled inventory system, improving gross profit roughly 15%.Established new reporting platforms and automation, reducing processing times from 4-6 hours to just seconds.Implemented tax collection and compliance tools, eliminating under collection of tax, saving more than $25,000/year.

Oversaw all software sales, support and development for Blend Sales &Distribution™, a winery specific sales, accounting and inventorymanagement system.· Managed a team of technical resources and developers located throughoutthe country.· Successfully designed, tested and implemented various custom projectsfor clients.· Created product specifications for future software releases.· Implemented a CRM system for company-wide deployment across allsoftware products, improving customer communication and reducinghelpdesk calls.· Crafted and conducted software training for both new and existingcustomers.· Performed product demos for prospective customers and deployed newcustomer installations.· Increased customer install base by 30%.

Strategic Planning, Financial Management, Market Analysis, WholesalerManagement, Long Range Forecasting· Published the monthly financial analysis packet for CEO and COO.· Oversaw cost accounting procedures.· Implemented the budget process and then streamlined budget v. actualreporting.· Analyzed sales and depletions by SKU, brand, size and market.· Built and maintained multiple databases in Microsoft Access for morecentralized analysis and reporting of financial, sales, depletion andproduction data across several software programs.· Managed Information Technology for all Renwood companies.

Strategic Planning, Financial Management, Sales Forecasting· Created and managed pro-forma financial statements.· Performed the monthly examination of profitability, working capital, andcash requirements.· Prepared budget v. actual reports with variance analysis and providedfeedback to managers.· Used statistical analysis to drive sales and profitability.· Analyzed and projected profitability of new sales programs by market.· Successfully reduced both direct and overhead cost allocations toinventory through cost modeling and implementation.· Built Cost of Goods and Gross Profit models to optimize profitability ofprice increases across different vintages.